CRM Campaign Manager

New

Skills

A/B testing CRM campaign management Data analysis Email marketing Lifecycle marketing Project management Push notifications Quality assurance SMS marketing Team leadership

We are seeking an experienced CRM Manager to own the end-to-end execution of CRM campaigns and always-on lifecycle journeys across various channels including Email, SMS, Push, and App. This role requires strong leadership in managing and supporting CRM Associates, ensuring high-quality execution of marketing initiatives.

Key Responsibilities
  • Oversee the execution of CRM campaigns and lifecycle journeys.
  • Manage and support CRM Associates by assigning work and providing coaching.
  • Ensure final QA oversight and launch approval for CRM campaigns.
  • Serve as the primary CRM partner for Design and Coding teams.
  • Define and maintain timelines and briefs for CRM initiatives.
  • Lead A/B testing and optimization efforts to enhance engagement.
  • Analyze campaign performance and share insights with stakeholders.
  • Maintain CRM documentation and best practices for scalable execution.
Required Skills & Qualifications
  • 6+ years of experience in CRM or retention marketing.
  • Hands-on experience with CRM platforms like Iterable, Klaviyo, or Attentive.
  • At least 1 year of experience managing or mentoring team members.
  • Strong understanding of lifecycle marketing and journey automation.
  • Proven experience with QA processes and launch readiness.
  • Data-driven mindset with experience in performance analysis.
  • Excellent project management and organizational skills.
  • High attention to detail and accountability for execution quality.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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