Mobile Growth Marketing Lead

New

Skills

Android ASO Excel Lifecycle marketing Partnerships Performance Marketing Seo Sql

Join ElevenLabs, a global leader in Audio AI, as our first dedicated Mobile Growth Marketer for the ElevenReader app. This remote-first role empowers you to drive user acquisition, engagement, retention, and monetization for a cutting-edge mobile product used worldwide. You'll collaborate with cross-functional teams, leverage data-driven strategies, and shape the growth trajectory of a rapidly scaling, high-impact startup.

Job Overview

The Mobile Growth Marketing Lead will spearhead the end-to-end growth strategy for the ElevenReader app, focusing on acquiring, activating, and retaining users globally. You'll experiment with and optimize paid marketing, SEO/ASO, lifecycle campaigns, and internationalization efforts to maximize user and revenue growth.

Key Responsibilities
  • Develop and execute user acquisition and growth strategies for ElevenReader across global markets
  • Lead paid marketing campaigns (Apple Search Ads, Meta Ads, Google App Campaigns) and optimize for ROI
  • Drive lifecycle marketing initiatives, including email and push notifications, to boost activation and retention
  • Conduct data-driven analyses (using SQL and Excel) to inform marketing decisions and measure performance
  • Collaborate with Growth, Engineering, and Partnerships teams to deliver impactful outcomes
  • Oversee app store optimization (ASO) and SEO to increase app visibility and downloads
  • Develop and optimize consumer subscription and monetization campaigns
Required Skills & Qualifications
  • Proven expertise in growth, mobile marketing, and/or consumer subscription products
  • Experience creating highly engaging, conversion-focused copy for lifecycle marketing
  • Strong analytical skills, including proficiency with SQL and Excel
  • Ability to think systemically and understand diverse user segments and needs
  • High ownership, autonomy, and a bias to action in a fast-paced environment
  • Bonus: Deep understanding of iOS and Android mobile marketing ecosystems
  • Bonus: Familiarity with MMP systems (Singular, AppsFlyer, Branch)
  • Bonus: Experience with lifecycle and performance marketing tools (Braze, Brevo)

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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