Demand Generation Director

New

Skills

B2B SaaS Marketing Budget Management Collaboration with Sales Conversion Optimization Data Analysis Demand Generation Strategy KPI Definition Martech Stack Performance Marketing Team Leadership

We are seeking a dynamic Director of Demand Generation to develop and own our performance marketing strategy aimed at achieving strategic bookings goals. This role involves leading a talented team to drive success through optimized demand generation across various channels.

Key Responsibilities
  • Oversee all inbound and outbound demand generation channels including SEM, Paid Social, YouTube, Email, Webinars, and more.
  • Establish a data-first culture, defining KPIs and metrics to manage campaign performance.
  • Identify and eliminate friction points in the marketing and sales funnel through conversion optimization.
  • Manage the performance marketing budget with precision, linking spend to results and forecasting.
  • Lead and mentor a high-performing marketing team while fostering innovation and accountability.
  • Collaborate closely with Sales, Product, and Finance to align marketing initiatives with business priorities.
  • Utilize vendor relationships to achieve pipeline goals while managing vendor budgets.
Required Skills & Qualifications
  • 10+ years of progressive marketing experience with a focus on Demand Generation in a B2B SaaS environment.
  • Proven track record of driving multi-million dollar B2B tech pipeline and revenue growth.
  • Expertise in martech stack, attribution models, and channel best practices.
  • Exceptional analytical skills with the ability to translate metrics into business narratives.
  • Strong leadership presence with experience in team management and development.
  • Bachelor's degree in Marketing, Business, or a related field.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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