Director of Digital Marketing

New

Skills

Content Creation Content Operations Content Strategy Demand Generation Digital Marketing Editorial Management Enterprise Software Executive Communications SaaS SEO

The Director of Content and Digital Marketing will be pivotal in shaping the corporate website and driving demand generation efforts. This role involves developing and executing a comprehensive SEO strategy, managing a global editorial calendar, and leading the creation of diverse content assets that support the buyer journey. Working closely with executives and product marketing teams, the director will ensure compelling content is available for product launches and marketing campaigns.

Key Responsibilities
  • Own and evolve the corporate website to enhance positioning and demand generation.
  • Develop and execute an SEO strategy to increase visibility and sales pipeline.
  • Manage a global editorial calendar aligned with audience needs and business priorities.
  • Lead the creation of varied content assets including blogs, stories, ebooks, and videos.
  • Collaborate with Executive Communications to produce executive-level content.
  • Support product launches and marketing campaigns with impactful content.
Required Skills & Qualifications
  • 10+ years of experience in enterprise software, SaaS, content, or digital marketing.
  • Proven track record in building effective content and digital strategies that drive pipeline.
  • Strong editorial instincts with excellent written and verbal communication skills.
  • Experience managing corporate websites, SEO programs, and content operations.
  • Ability to simplify complex technology concepts into clear narratives.
  • Experience collaborating with Product Marketing, Demand Generation, and executives.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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