CRM Hardware DTC Sales Manager

New

Skills

Automation Crm Email Marketing Revenue growth Salesforce marketing cloud Segmentation Testing

Job Overview

As the Manager of CRM Hardware DTC Sales, you will be responsible for owning the CRM strategy for the hardware DTC journey and revenue targets. This role involves leading lifecycle campaigns, collaborating with DTC Sales and Ecommerce on promotions, building lifecycle flows for education and upgrades, and executing multi-channel campaigns using Salesforce Marketing Cloud and OneSignal.

Responsibilities
  • Own CRM strategy for hardware DTC journey and revenue targets
  • Lead lifecycle campaigns across email and SMS for launches
  • Collaborate with DTC Sales and Ecommerce on promos and calendars
  • Build lifecycle flows for education, cart abandonment, and upgrades
  • Translate business priorities into automated customer journeys
Requirements & Qualifications
  • 7+ years of experience in CRM, lifecycle, or growth with revenue accountability
  • Proven ecommerce revenue growth via segmentation, automation, and testing
  • Experience with high AOV physical products ($1,000+ AOV preferred)
  • Authorized to work in the United States without sponsorship

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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