Sportsbook Marketing Lead

New

Skills

Audience Insights Brand Metrics Evaluation Brand Strategy Creative Agency Management Creative Briefs Cross-functional Coordination Data Literacy Digital Marketing Media Planning Performance Marketing

The Brand Strategy Manager will lead the marketing execution for Sportsbook and coordinate cross-functional deliverables to shape approaches aligned with marketing objectives for key sports moments.

Key Responsibilities
  • Produce high-quality creative briefs and oversee execution.
  • Manage day-to-day activities with our creative agency, ensuring alignment on brand concepts.
  • Leverage audience insights and prioritize brand reasons to believe (RTBs).
  • Collaborate with media teams to plan effective placements and messaging.
  • Critically evaluate creative execution against marketing objectives and provide synthesized feedback across stakeholders.
Required Skills & Qualifications
  • 5+ years of experience in brand, communications, or marketing, preferably in sports/gaming tech.
  • Proven experience in building brands in competitive markets.
  • Strong background in digital growth and performance marketing combined with traditional brand skills.
  • Excellent data literacy to prioritize activities based on brand metrics.
  • Ability to provide clear and constructive creative feedback.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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