Senior B2B Marketing Manager

New

Skills

B2B Marketing Campaign Management Cross-Functional Collaboration EdTech Knowledge Event Planning Field Marketing Institutional Engagement International Education Market Analysis Success Metrics Definition

We are seeking a dynamic Senior B2B Marketing Manager to lead our marketing strategy for institutions across the UK, Europe, and ANZ. In this role, you will partner with Institutional Engagement to align marketing efforts with outreach and conversion initiatives, ensuring our messaging is cohesive and impactful.

Key Responsibilities
  • Lead the development and execution of regional marketing strategies.
  • Design and implement events strategies, including university roadshows, webinars, and conferences.
  • Create repeatable playbooks for marketing across multiple markets.
  • Collaborate cross-functionally to ensure cohesive messaging across all touchpoints.
  • Define success metrics for campaigns and provide insights to inform future strategies.
Required Skills & Qualifications
  • 7 to 10+ years of marketing experience, particularly in B2B or institutional marketing.
  • Proven experience in designing and executing effective events and field marketing.
  • Understanding of the UK and ANZ education landscape, including universities and study abroad pathways.
  • Experience partnering with sales or business development teams to drive pipeline growth.
  • Able to build structure and processes in ambiguous environments.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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