Digital Marketing Director

New

Skills

AI-Powered Search B2B Digital Marketing Compliance Knowledge CRM Systems Data Analytics Marketing Automation Paid Media SEM SEO Website Optimization

The Director of Digital Marketing will be responsible for developing and evolving an integrated digital strategy that aligns with our pipeline and revenue goals. This role requires translating company priorities into actionable digital channel plans and defining key performance indicators (KPIs) across various channels.

Key Responsibilities
  • Develop and evolve an integrated digital strategy aligned to pipeline and revenue goals.
  • Translate company priorities into clear digital channel plans.
  • Define KPIs across web, paid, organic, and AI-powered search.
  • Deliver executive-ready performance reporting and insights.
  • Lead hands-on digital channel execution across AI-powered search, SEO, paid media, and optimization.
  • Own website strategy and optimization to ensure the site functions as a demand-generation engine.
Requirements & Qualifications
  • 8+ years of B2B digital marketing experience.
  • Experience in infrastructure, data center, cloud, network, or complex technology environments preferred.
  • Strong expertise in AEO, SEO, SEM, paid social, website optimization, and analytics.
  • Experience working with marketing automation and CRM systems.
  • Knowledge of Canada privacy laws, email compliance, SPAM, and Quebec regulatory requirements.
  • In-depth knowledge of WCAG & AODA compliance for web design.
  • BA or BS degree or equivalent experience.
  • Data-driven and commercially focused.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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