Digital Strategy Director

New

Skills

Brand Activation Campaign Management Community Engagement Content Creation Creative Collaboration Data Analytics Influencer Marketing Paid Social Advertising Social Media Measurement Social Media Strategy

As the Director of Digital for Consumer Lifestyle brands, you will lead and manage innovative social and digital strategies that elevate brand presence and engagement. This role involves developing comprehensive social playbooks encompassing paid, earned, and organic strategies, while transforming social trends into impactful brand activations and content. Collaboration with creative, digital, and media teams will be key to executing campaigns that resonate with audiences.

Key Responsibilities
  • Lead and manage social & digital strategy for Lifestyle brands.
  • Develop social playbooks across paid, earned, and organic channels.
  • Transform social trends into brand activations and engaging content.
  • Collaborate with creative, digital, and media teams on campaigns.
  • Oversee influencer marketing and authentic partnerships.
  • Guide client relationships and present insights to drive outcomes.
  • Oversee social content production, shoots, and creative teams.
Required Skills & Qualifications
  • 6+ years of experience in digital and social media, either in agency or in-house.
  • Proven experience driving a brand's social strategy and playbooks.
  • Strong measurement skills; ability to tie results to goals and ROI.
  • Experience leading influencer marketing programs.
  • Experience managing paid social initiatives.
  • Strong collaboration and communication skills.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: Months

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