Content Strategy Lead

New

Skills

Analytics Content Strategy Email Marketing Leadership Seo Social Media Social Media Marketing Video Production

Xapo Bank is seeking a visionary Content Strategy Lead to shape and elevate our global content initiatives. You will drive the development and execution of a unified content strategy, ensuring consistency across all platforms while leading a talented team to create compelling narratives that captivate, educate, and fuel member acquisition. This fully remote role is ideal for a crypto-native leader with fintech expertise and a passion for ethical, forward-thinking banking.

Job Overview
  • Lead the creation and execution of a comprehensive content strategy aligned with company goals and market trends.
  • Manage a skilled content team to produce engaging materials across websites, blogs, infographics, ads, social media, email, and video.
  • Ensure editorial standards are upheld, maintaining accuracy and brand consistency in all content.
  • Utilize SEO and analytics to maximize content reach and support member acquisition objectives.
  • Foster collaboration across departments to reinforce a unified brand voice.
Key Responsibilities
  • Develop and implement a content strategy that aligns with company objectives and audience needs.
  • Oversee production of high-quality content in various formats, including video and articles.
  • Design audience engagement strategies to grow reach and impact.
  • Manage content calendars for consistent and timely delivery.
  • Analyze performance metrics to refine and optimize content approaches.
Required Skills & Qualifications
  • Crypto-native with proven leadership in fintech content strategy and production.
  • Expertise in developing long-term content strategies and managing content teams.
  • Advanced skills in SEO, analytics, and social media marketing.
  • Exceptional storytelling abilities across multiple formats, including video.
  • Reliable workspace, internet, and technical equipment for remote work.
  • Strong alignment with Xapo Bank’s values and leadership principles.

No forms. Your profile is generated instantly.

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12.0 Months

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