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Wildfire
Bringing together loyalty rewards, shopper insights, and commerce media
About Wildfire
Wildfire is an enterprise-level white-label cashback rewards platform that enables companies with existing, high-quality consumer audiences to easily offer cashback rewards for online shopping. The platform integrates loyalty rewards, shopper insights, and commerce media, allowing businesses to deliver relevant offers, capture behavioral data, and generate incremental revenue. With a network of over 50,000 merchant programs, Wildfire helps banks, fintechs, technology companies, and consumer brands monetize their audiences. The platform is built with bank-grade security and is SOC 2 Type II certified. Wildfire's revenue share model aligns incentives, and the platform can be deployed via white-label browser extensions, shopping portals, or APIs. By leveraging AI and machine learning, Wildfire delivers personalized offers that enhance customer engagement and loyalty. With AiDOOS, deployment and adoption are streamlined through pre-configured integration templates, automated testing, and ongoing support, accelerating time-to-value. Wildfire's Commerce Intelligence engine turns shopping activity into a self-funding loyalty flywheel, attracting advertising spend and improving rewards for users.
Challenges It Solves
- Low customer loyalty and retention
- Limited monetization of existing customer audiences
- Lack of personalized shopping offers
- Inefficient rewards programs that are not cost-effective
Screenshots
Use Cases
Bank Rewards Programs
Banks can offer cashback on online purchases to increase card usage and customer loyalty.
Fintech Loyalty Integration
Fintechs can embed shopping rewards into their apps to differentiate and engage users.
Consumer Brand Communities
Consumer brands can create a rewards portal to drive repeat purchases and brand advocacy.
Pricing
Custom pricing — built for your team
Wildfire pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Deliver cashback offers to customers through white-label extensions or portals.
Use machine learning to present relevant offers to each shopper.
Monetize shopping behavior through targeted merchant-funded promotions.
Capture behavioral data to understand purchasing patterns and improve offers.
Deploy as browser extensions, shopping portals, or via APIs.
Optimize loyalty programs to drive incremental revenue.
What Reviewers Say
What works well
- White-label platform that integrates seamlessly with existing brands.
- Large merchant network of over 50,000 programs.
- Bank-grade security and compliance (SOC 2 Type II).
Common concerns
- Pricing is not publicly disclosed; requires contacting sales.
- Primarily designed for larger enterprises, not SMBs.
Reviews
No reviews yet for Wildfire
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Chrome
Chrome extension for delivering cashback offers to users.
Safari
Safari extension for cashback rewards on Apple devices.
Firefox
Firefox extension for cashback and coupons.
Edge
Microsoft Edge extension for cashback rewards.
iOS
iOS app for shopping rewards and cashback.
Android
Android app for shopping rewards and cashback.
REST API
REST API for building custom loyalty experiences.
Webhooks
Webhooks for real-time event notifications.
Governance & Compliance
EU AI Act
No data available
Data Processing Agreement
No data available
Sub-processors
No data available
Right to Erasure
No data available
Change Notifications
No data available
NIST AI RMF
No data available
AiDOOS Managed Deployment
Deploy Wildfire in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Valid API credentials
- Whitelabel branding assets
- Merchant network agreement
Configuration Options
- Custom domain setup
- White-label branding
- Integration with existing loyalty programs
How Wildfire Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
W
Wildfire This product
|
Good | Good | Excellent | Good | Good | Good | Good | Good | — | $Custom/user |
|
PT
Paytm
|
Good | Good | Good | Good | Good | Good | Good | Good | — | $Custom/user |
|
RK
Rakuten
|
Good | Good | Good | Good | Good | Good | Good | Good | — | $Custom/user |
|
HO
Honey
|
Good | Good | Good | Good | Good | Good | Good | Good | — | $Custom/user |
A Virtual Delivery Center for Wildfire
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Wildfire
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists