WhatCounts · 0 reviews

WhatCounts

Enterprise-grade email marketing with dedicated agency support for revenue-driving campaigns

Email Deliverability Tools

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About WhatCounts

WhatCounts is an advanced email service provider combining a robust marketing automation platform with dedicated full-service agency support. The solution enables businesses to design, automate, and optimize email campaigns that drive measurable revenue impact. Core capabilities include behavioral-triggered campaign automation, sophisticated segmentation, A/B testing, dynamic content personalization, and detailed analytics. WhatCounts serves organizations seeking to elevate email marketing from tactical communications to strategic business drivers. The integrated agency model provides strategic guidance, template design, and campaign optimization expertise alongside self-service platform tools. AiDOOS enhances WhatCounts deployment by providing expert managed services for campaign strategy, template customization, API integration, and performance optimization. Organizations benefit from accelerated time-to-value, reduced implementation burden, and expert governance ensuring compliance and best practices across email operations and multi-channel orchestration.

Challenges It Solves

Limited email campaign effectiveness and engagement without behavioral targeting and personalization
Lack of integrated strategy and execution expertise to optimize marketing ROI
Complex campaign automation requiring technical resources and specialized marketing knowledge
Difficulty scaling email programs while maintaining deliverability and compliance standards
Siloed marketing data preventing unified customer view and coordinated messaging

Increase in email engagement and click-through rates

Reduction in campaign management time and operational costs

Improvement in customer lifetime value and revenue attribution

Use Cases

E-Commerce Product Recommendations

Deliver personalized product recommendations and abandoned cart recovery campaigns based on browsing and purchase history. Automated workflows trigger relevant offers at optimal times to recover lost sales.

42% Recover abandoned carts with automated reminders

Customer Lifecycle Nurturing

Automate welcome series, onboarding sequences, and re-engagement campaigns tailored to customer stage and behavior. Build long-term relationships through strategic, timing-based communications.

58% Increase customer lifetime value through nurturing

Event Marketing & Registration

Manage event promotions, automated registrations, reminder sequences, and post-event follow-up campaigns. Segment attendees and non-attendees for targeted post-event engagement.

51% Maximize event attendance and post-event conversions

Transactional & Notification Emails

Combine transactional messages with marketing content, personalized recommendations, and cross-sell opportunities. Maintain compliance while maximizing revenue from customer interaction moments.

39% Enhance transactional emails with revenue opportunities

B2B Lead Nurturing

Create multi-touch nurture campaigns targeting decision-makers with account-based marketing approaches. Automate lead scoring and progression based on engagement and behavioral signals.

47% Accelerate B2B sales cycles with targeted nurturing

Pricing

Pricing available on request

WhatCounts pricing is customized based on your team size, integrations, and requirements. AiDOOS will get you a scoped proposal — for free.

Schedule a Meeting

Key Features

Advanced Campaign Automation

Trigger-based campaigns driven by customer behavior and preferences

Deliver right message at optimal time, maximizing conversions

Intelligent Segmentation

Create precise audience segments based on behavioral and demographic data

Increase relevance and engagement with highly targeted messaging

Dynamic Content Personalization

Customize email content in real-time based on individual customer attributes

Boost open rates and conversion through personalized experiences

A/B Testing & Optimization

Test subject lines, content, send times, and creative elements

Data-driven optimization leads to continuous performance improvements

Comprehensive Analytics & Reporting

Track campaign performance with detailed metrics and ROI attribution

Measure impact and identify optimization opportunities across programs

Full-Service Agency Support

Access expert strategic guidance, design, and implementation services

Accelerate campaign success with professional marketing expertise

Reviews

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Enterprise Readiness

Data Encryption

Compliance & Standards

Role-Based Access Control

Authentication & Authorization

Audit Logging

Integrations

8 total apps

Sync customer and lead data, automate campaigns based on CRM records, and track email engagement in Salesforce

Connect e-commerce data for abandoned cart recovery, product recommendations, and post-purchase campaigns

Integrate with HubSpot CRM for unified lead management and automated campaign execution

Coordinate email campaigns with broader digital marketing efforts and customer journey orchestration

Connect marketing automation data for advanced segmentation and behavioral trigger campaigns

Unify customer data from multiple sources for better segmentation and personalization

Build custom integrations with internal systems, applications, and data platforms via REST API

Connect WhatCounts to hundreds of applications for workflow automation and data synchronization

AiDOOS Managed Deployment

Deploy WhatCounts in

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

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Deployments

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Adoption rate

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Post-deploy sat.

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Time to value

Prerequisites

Configuration Options

Virtual Delivery Center · A new delivery category

A Virtual Delivery Center for WhatCounts

Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.

Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
Refundable on unused Delivery Units, anytime — no questions asked
Re-delivery guarantee on acceptance miss
Pre-flight delivery sizing — you see the plan before you commit

Get a delivery plan for WhatCounts What’s a Virtual Delivery Center?

How a Virtual Delivery Center delivers WhatCounts

Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →

Outcome-Based

Pay for results, not hours

Milestone-Driven

Clear deliverables at each phase

Expert Network

Access to certified specialists

Implementation Timeline

Discover

Requirements & assessment

Integrate

Setup & data migration

Validate

Testing & security audit

Rollout

Deployment & training

Optimize

Performance tuning

Schedule a Meeting

Frequently Asked Questions

How does WhatCounts differ from basic email service providers?

WhatCounts combines enterprise-grade marketing automation with dedicated full-service agency support. Unlike basic ESPs, it offers sophisticated behavioral automation, advanced segmentation, and strategic guidance to optimize campaigns for revenue impact rather than just volume.

Can WhatCounts integrate with our existing CRM and marketing technology stack?

Yes. WhatCounts offers extensive integrations with Salesforce, HubSpot, Shopify, Adobe, and hundreds of other platforms via REST API and Zapier. AiDOOS can architect and manage custom integrations to connect your entire martech ecosystem.

How quickly can we launch campaigns and see results?

WhatCounts supports rapid deployment with pre-built templates and automation workflows. With AiDOOS managed services, organizations typically launch first campaigns within 2-4 weeks, with measurable results visible in 30-45 days.

What kind of agency support is included with WhatCounts?

WhatCounts provides strategic consulting, template design, campaign optimization, and best practices guidance. AiDOOS extends this with dedicated managed services for ongoing optimization, advanced customization, and scaling of email programs.

How does the platform handle compliance and data privacy?

WhatCounts maintains compliance with CAN-SPAM, GDPR, CASL, and other regulations. The platform includes built-in compliance tools, audit logging, and data encryption. AiDOOS ensures governance policies align with your regulatory requirements.

Can WhatCounts support our multi-brand or complex organizational email needs?

Yes. WhatCounts supports multiple brands, business units, and complex organizational structures with role-based access control and segmented campaign management. AiDOOS can design governance models for enterprise-scale deployments.