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User Intuition
200 in-depth customer interviews in 24 hours.
About User Intuition
User Intuition is an AI-moderated customer research platform that enables consumer insights teams, product teams, and research agencies to run in-depth voice, video, and chat interviews at scale. The platform conducts up to 200 interviews in 24 hours using a 4M+ vetted respondent panel or a company's own customers, starting at $25 per voice interview. Unlike traditional qualitative research that costs $15,000–$30,000 per study and takes 4–8 weeks, User Intuition delivers actionable insights within 24 hours at a fraction of the cost. The AI moderator uses a laddering methodology that probes 5–7 levels deep into the reasoning behind every participant response, maintaining consistent depth and eliminating human moderator fatigue and bias. Every study automatically feeds into a searchable Customer Intelligence Hub, creating a compounding knowledge base that teams can query across years of research. The platform supports concept testing, win/loss analysis, churn research, NPS/CSAT, brand health tracking, user research, and more. User Intuition only bills for interviews that pass automated quality scoring (Length, Depth, Coverage), ensuring teams never pay for unusable data. The platform includes API and MCP server access, enabling integration with tools like Claude and ChatGPT. AiDOOS can accelerate adoption by connecting research and insights teams with on-demand specialists who can configure studies, integrate the Intelligence Hub, and operationalize consumer research workflows.
Challenges It Solves
- Traditional qualitative research is too slow (4–8 weeks) to keep pace with product and business decision cycles
- Human moderation limits research scale to 4–6 interviews per day per researcher, creating a cognitive and budget ceiling
- Individual in-depth interviews cost ~$1,500 each at full service, making large sample sizes economically unviable for most teams
- Research insights are siloed in one-off decks and reports, preventing institutional knowledge from compounding over time
Screenshots
Use Cases
Churn Analysis
Run large-scale exit interviews with churned customers to understand the real reasons behind cancellations, going 5–7 levels deep beyond surface-level responses.
Win/Loss Research
Interview recent won and lost prospects at scale to surface the true decision drivers that close or lose deals, delivering results fast enough to influence active sales cycles.
Concept Testing
Validate new product concepts, packaging, and messaging with real consumers before committing budget, receiving conversational depth beyond simple preference scores.
User Research
Run 200+ user interviews within a product sprint cycle to identify friction points and usability issues, with findings landing in the Intelligence Hub to inform future sprints.
Brand Health Tracking
Conduct ongoing conversational brand perception research at scale to track how consumer sentiment and brand associations evolve over time across segments.
Pricing
Custom pricing — built for your team
User Intuition pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS will scope and deliver a free proposal in 24 hours.
Key Features
Run voice, video, or chat interviews that probe 5–7 levels deep using adaptive laddering methodology — at any scale, in 24 hours.
Access a global panel of 4M+ pre-screened respondents with multi-layer fraud detection, or bring your own customers.
Every study feeds a searchable, queryable knowledge base so insights compound across years of research rather than being filed away.
Only pay for interviews that pass automated Length, Depth, and Coverage quality scoring — never charged for unusable data.
Test messaging, packaging, and positioning with real consumers in 24 hours using image, video, or prototype stimulus with deep laddering follow-up.
Connect research data and workflows directly to tools like Claude and ChatGPT via API and MCP server integration.
What Reviewers Say
What works well
- Delivers 200 in-depth interviews in 24 hours, dramatically faster than traditional qualitative research timelines of 4–8 weeks
- Significantly lower cost per interview ($25–$60) compared to traditional full-service IDI costs of ~$1,500 per interview
- Consistent AI moderation eliminates human moderator fatigue, bias, and inconsistency across large interview volumes
- Intelligence Hub creates compounding institutional knowledge that persists across studies and team turnover
Common concerns
- SOC 2 Type 1 certification is still in progress (targeting H2 2026), which may slow enterprise security reviews
- As a company founded in 2025 with approximately 5 employees, the platform is early-stage with limited track record compared to established research vendors
- Professional plan at $2,499/month may be a significant commitment for smaller teams who only need occasional research
Reviews
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Reviewer Demographics
Top Industries
Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
AI Details
Agent Type
False
Models Used
Agentic Capabilities
Human-in-the-Loop
✗ Not supported
Integrations
Claude
Connect User Intuition's Intelligence Hub to Claude via API or MCP server for querying research insights.
ChatGPT
Connect User Intuition's Intelligence Hub to ChatGPT via API or MCP server for querying research insights.
MCP Server
Model Context Protocol server access enabling connection of research data to AI tools and custom workflows.
REST API
API access for integrating User Intuition study data and Intelligence Hub into custom systems and workflows.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✓ Supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy User Intuition in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- User Intuition account (Starter, Professional, or Enterprise plan)
- Defined research objectives and target audience
- Access to own customer list or use of 4M+ vetted panel
Configuration Options
- Choose interview modality: voice, video, or chat
- Configure participant recruitment source (own customers or panel)
- Set up Intelligence Hub for cross-study querying
- Connect API or MCP server to AI tools like Claude or ChatGPT
Often Deployed With
Common Setup Issues (& how AiDOOS handles them)
How User Intuition Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
U
User Intuition This product
|
Excellent | Excellent | Good | Excellent | Fair | Fair | Excellent | Good | — | $25/user |
|
RS
Respondent
|
Fair | Good | Good | Fair | Good | Fair | Good | Good | ★ None | $None/user |
|
MZ
Maze
|
Good | Excellent | Good | Good | Good | Good | Excellent | Good | ★ None | $None/user |
|
DV
Dovetail
|
Good | Good | Good | Fair | Good | Fair | Good | Good | ★ None | $None/user |