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Treasure Data Customer Data Platform
The Agentic Experience Platform built for AI and human collaboration.
About Treasure Data Customer Data Platform
Treasure AI (formerly Treasure Data) is an agentic experience platform that combines a customer data platform (CDP), customer engagement platform (CEP), and AI orchestration to help marketers acquire, retain, and grow customer relationships. It unifies first-party customer data from every touchpoint into a single, AI-ready foundation, enabling real-time segmentation, journey orchestration, and personalized engagement across channels. The platform offers AI agents that autonomously execute strategy, planning, execution, and optimization—all while keeping humans in the loop for governance and creativity. Key capabilities include an intelligent CDP for data unification, AI Suites for cross-channel activation, a conversational AI workspace (Treasure AI Studio), and an AI Agent Foundry for building custom agents. Treasure AI is designed to reduce martech stack costs by up to 50%, accelerate campaign creation from weeks to minutes, and deliver up to 2.5x conversion lift. The company serves industries such as marketing and advertising, food and beverage, entertainment, automotive, and consumer packaged goods. Through AiDOOS, Treasure AI can be deployed and adopted faster, with expert guidance for integration, customization, and scaling to maximize ROI.
Challenges It Solves
- Fragmented customer data across silos and systems
- Slow campaign execution due to manual workflows
- Inability to deliver real-time personalized experiences at scale
- High total cost of ownership from multiple marketing tools
Screenshots
Use Cases
Campaign Automation
AI agents automate end-to-end campaign planning, execution, and optimization across channels.
Real-Time Personalization
Deliver 1:1 customer experiences in real-time using unified behavioral signals and AI decisions.
Customer Data Unification
Combine data from web, mobile, email, and offline sources into a single customer profile.
Pricing
Custom pricing — built for your team
Treasure Data Customer Data Platform pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Unify customer data from every touchpoint into a single, AI-ready foundation.
Build, deploy, and govern custom AI agents with enterprise control.
Conversational AI workspace to explore data, build segments, and launch campaigns using natural language.
Orchestrate multi-channel engagement (email, SMS) with AI-driven audience intelligence.
Deliver real-time 1:1 experiences using behavioral AI signals and generative AI.
AI-native CLI interface to manage CDP configurations and data operations via natural language.
What Reviewers Say
What works well
- Unified platform combining CDP, CEP, and AI orchestration reduces martech stack complexity.
- AI agents automate campaign planning and execution, reducing time from weeks to minutes.
- Enterprise-grade security with multiple compliance certifications (SOC 2, ISO, HIPAA).
Common concerns
- Pricing is not publicly disclosed; requires contacting sales.
- May be complex to set up without dedicated data team support.
Reviews
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Snowflake
Connect and unify first-party customer data from Snowflake for real-time activation.
Google Cloud BigQuery
Ingest and query customer data from BigQuery into the CDP.
Segment
Ingest customer event data from Segment for unified profiles.
Salesforce
Sync customer segments and profiles with Salesforce CRM.
Marketo
Activate audiences and measure campaign performance in Marketo.
Amazon Web Services (AWS) S3
Import or export customer data from AWS S3 buckets.
Tableau
Visualize customer data and campaign performance in Tableau.
Google Ads
Activate audiences and optimize ad campaigns on Google Ads.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✗ Not supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy Treasure Data Customer Data Platform in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Treasure AI account with API access
- SSO/SAML configuration for user access
- Data source connections (e.g. Snowflake, BigQuery)
Configuration Options
- Single sign-on (SSO) integration
- Data ingestion pipelines
- AI agent role-based permissions
- Audit logging and compliance settings
How Treasure Data Customer Data Platform Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
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T
Treasure Data Customer Data Platform This product
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Excellent | Good | Excellent | Good | Good | Fair | Good | Good | — | $Custom/user |
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Se
Segment
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Good | Excellent | Good | Fair | Excellent | Fair | Excellent | Good | ★ None | $None/user |
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MP
mParticle
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Good | Good | Good | Fair | Excellent | Fair | Good | Good | ★ None | $None/user |
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SD
Salesforce Data Cloud
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Good | Good | Excellent | Fair | Excellent | Fair | Fair | Good | ★ None | $None/user |
A Virtual Delivery Center for Treasure Data Customer Data Platform
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Treasure Data Customer Data Platform
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists