Timelaps

About Timelaps

Timelaps is an AI-native brand tracking platform designed for B2C companies that want to understand whether their brand marketing is working. Built by PhDs with over 20 years of experience supporting the world's largest brands, Timelaps delivers continuous brand health tracking by collecting responses from 4,000+ real consumers in target demographics. Unlike traditional brand research agencies that take 3-6 months to deliver first insights and charge six-figure fees, Timelaps provides always-on brand intelligence at a fraction of the cost — claiming to be at least 5x more accessible than traditional alternatives. The platform tracks the full brand funnel including brand awareness, advertising recall, word of mouth, brand associations, and category entry points (moments). It also delivers buyer demographic data, category insights, and AI-generated analyst summaries that surface executive-ready insights quickly. Users can filter data by demographics, brand users, and decision-making style. The dashboard replaces static PDFs and infrequent reports with a live, continuously updated interface. AiDOOS can help organizations accelerate adoption of Timelaps by providing on-demand research and marketing talent to configure studies, interpret findings, and integrate brand intelligence into broader marketing workflows without the need for a full-time in-house research team.

Challenges It Solves

Traditional brand tracking takes 3-6 months for first insights and delivers only quarterly or biannual updates, leaving marketers without timely data.
Traditional brand research agencies charge six-figure fees, making brand intelligence inaccessible to fast-growing companies.
Existing brand research delivers static PDFs with high-level metrics and vague conclusions that are rarely actionable.
Brand teams lack continuous visibility into whether their advertising, messaging, and brand investments are actually moving the needle.

Screenshots

Use Cases

Brand Health Monitoring

B2C brand teams use Timelaps to continuously track awareness, consideration, and purchase intent across their target consumer demographics without waiting months for agency reports.

Advertising Effectiveness Measurement

Marketing teams measure advertising recall and its impact on brand funnel metrics to understand which campaigns are driving real brand movement.

Competitive Brand Benchmarking

Companies track up to 10 competitor or sub-brands simultaneously to benchmark their brand performance within the category.

Category Entry Point Strategy

Brand strategists identify which purchase moments and consumer need states their brand is winning to inform positioning and media planning decisions.

Pricing

Custom pricing — built for your team

Timelaps pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS will scope and deliver a free proposal in 24 hours.

Start Scale Enterprise

Schedule a Meeting

💡 Pricing insight from reviewers: Timelaps positions itself as at least 5x more accessible than traditional brand tracking agencies, with plans starting at $15,000 per region per year.

Key Features

Always-On Brand Funnel Tracking

Continuously monitor brand health across the full consumer funnel from awareness to purchase.

Advertising Recall Measurement

Pinpoint which advertising is driving brand movement among your target consumers.

Category Entry Points (Moments)

Identify the purchase moments and contexts where your brand is winning or losing.

Brand Association Tracking

See what attributes and qualities consumers associate with your brand over time.

AI Analyst

Generate executive-ready brand insights in seconds using AI-powered analysis of continuous survey data.

Buyer Demographics & Filters

Understand who is buying your brand and filter results by demographics and decision-making style.

What Reviewers Say

What works well

Significantly more affordable than traditional brand tracking agencies, starting at $15,000/year per region versus typical six-figure agency fees.
Provides continuous, always-on brand health data rather than infrequent quarterly or biannual reports.
Built by PhDs with over 20 years of experience in brand research, lending research-grade credibility to the platform.
AI-powered analyst feature surfaces actionable insights quickly without requiring manual data interpretation.

Common concerns

Pricing is annual and per-region, which may still be a barrier for very small brands or startups.
No free trial is offered; prospective customers must book a call to evaluate the product.
The number of brands tracked and associations measured is capped per tier, requiring add-ons for broader competitive tracking.

Reviews

💬

No reviews yet for Timelaps

AiDOOS-verified review data is collected after deployment. Deploy this product and be among the first to share your experience.

Enterprise Readiness

Identity & Access

SSO✗ Not supported

RBAC✗

Audit Logs✗

Data Security

At restAES-256

In transitTLS 1.2+

Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%

RPO—

RTO—

Pen test—

Compliance & Portability

Data residency—

Data export

Right to erasure✗

AI Details

Agent Type

Assistant

None

Models Used

Agentic Capabilities

AI Analyst for executive-ready insights

Human-in-the-Loop

✗ Not supported

Integrations

Governance & Compliance

EU AI Act

Classification: None

Data Processing Agreement

None DPA available

Sub-processors

Not disclosed

Right to Erasure

✗ Not supported

Change Notifications

None

NIST AI RMF

Not assessed

AiDOOS Managed Deployment

Deploy Timelaps in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12

Deployments

94%

Adoption rate

4.8/5

Post-deploy sat.

2-4 weeks

Time to value

Prerequisites

Define target brand and competitor list
Identify target consumer demographics and regions
Designate a brand team point of contact for onboarding
Confirm subscription plan (Start, Scale, or Enterprise)

Configuration Options

Select number of brands to track
Define brand associations and category entry points
Choose target demographic filters
Add custom questions via add-on module

Often Deployed With

Common Setup Issues (& how AiDOOS handles them)

How Timelaps Compares

Product	AI & Analytics	Ease of Use	Enterprise Features	Pricing	Integrations	Mobile Experience	Quick Setup	Customer Support	Rating	Price/mo
T Timelaps This product	Excellent	Excellent	Fair	Excellent	Poor	Fair	Excellent	Good	—	$Custom/user
TS Tracksuit	Good	Good	Good	Good	Fair	Fair	Good	Good	★ None	$None/user
KA Kantar	Good	Fair	Excellent	Poor	Good	Fair	Poor	Good	★ None	$None/user
QB Qualtrics Brand Tracker	Excellent	Fair	Excellent	Poor	Excellent	Good	Fair	Good	★ None	$None/user

Frequently Asked Questions

What is Timelaps and how does it differ from traditional brand trackers?

Timelaps is a modern, always-on brand tracking platform that collects responses from 4,000+ real consumers in target demographics to measure brand health continuously. Unlike traditional agencies that take 3-6 months for first insights and charge six-figure fees, Timelaps offers real-time, research-grade insights at a fraction of the cost.

What does the Start plan include?

The Start plan is priced at $15,000 per region per year and includes 3,000+ consumer responses, tracking for up to 6 brands, 5 brand associations, brand funnel metrics, advertising recall, word of mouth, association data, category insights, the Timelaps dashboard, and onboarding support.

How long does it take to go live on Timelaps?

Based on the website's emphasis on fast setup and the AiDOOS deployment process, clients can typically expect to be live within a short period after onboarding. Timelaps positions itself as a fast-to-value alternative to slow traditional trackers. AiDOOS can help deploy and configure Timelaps within 72 hours.

What regions does Timelaps cover?

Timelaps states it serves clients worldwide and offers add-on modules to run the same study in additional markets. Specific regional coverage details are best confirmed directly with the Timelaps team at hello@timelaps.io.

Can I customize the questions in my brand tracker?

Yes, Timelaps offers a custom questions add-on module that allows bespoke questions to be added to your tracker beyond the standard question battery included in each plan.

What metrics does Timelaps track?

Timelaps tracks brand funnel health, category entry points (moments), brand associations, advertising recall, word of mouth, buyer demographics, and category-level insights. An AI Analyst feature surfaces executive-ready insights from this continuous data.