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Recollective

One platform for qualitative research and insight communities.

AiDOOS Verified SAAS Marketing
☆☆☆☆☆ 0 reviews · 1,700+ research organizations
HIPAA, GDPR, CCPA, PIPEDA Live in 72 hours : :
Pricing
Tailored to you
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Category
Marketing
Deployment
Cloud (SaaS)
API Access
Yes
AiDOOS Deploy
72 hours

About Recollective

Recollective is an AI-powered qualitative research and insight community platform designed for enterprise insights teams and market research agencies. It enables researchers to run asynchronous studies, live video in-depth interviews (IDIs), digital focus groups, and always-on insight communities — all within a single platform. The platform supports a wide range of research methodologies including concept testing, co-creation, UX testing, digital diaries, shopper behavior research, and customer journey mapping. Recollective's AI capabilities assist with moderation through its Conversational AI task, automated transcription, thematic analysis, and insight summarization — dramatically reducing time-to-insight. The platform supports over 25 languages and is used by more than 1,700 research organizations globally, including brands such as Microsoft, Experian, and the Royal Bank of Canada. It integrates with tools like Qualtrics and supports enterprise identity providers including Okta, Google, and Facebook via SSO. Recollective meets major international compliance standards including GDPR, CCPA, PIPEDA, and HIPAA, and is hosted on Amazon Web Services. AiDOOS can accelerate deployment and adoption of Recollective by connecting organizations with experienced qualitative research and platform specialists who can configure studies, train teams, and operationalize insight workflows faster.

Challenges It Solves

  • Traditional qualitative research methods are slow, expensive, and reliant on external agencies, delaying time-to-insight.
  • Researchers struggle to engage participants at scale with depth comparable to in-person interviews.
  • Managing qualitative data across disconnected tools makes analysis time-consuming and inconsistent.
  • Running global research across multiple languages and compliance jurisdictions is operationally complex.

Screenshots

Recollective screenshot 1
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Use Cases

Concept Testing

Test messaging, concepts, images, and video review tasks with target customers. Capture in-home product tests through customer journals to validate ideas before launch.

Digital Diaries

Capture participant routines and behaviors over time through mobile and desktop journals to reveal patterns and deeper motivations.

UX Testing

Capture real user journeys across devices and prototypes using first-click testing to optimize interfaces and turn feedback into actionable design decisions.

Long-term Insight Communities

Build always-on communities of customers or prospects for ongoing engagement, ad hoc research, and continuous insight generation at scale.

Shopper Behavior Research

Capture real-time shopper journeys through mobile missions and shop-alongs to pinpoint friction points and reveal buying behavior.

Pricing

Custom pricing — built for your team

Recollective pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS will scope and deliver a free proposal in 24 hours.

Starter Business Enterprise
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Key Features

Conversational AI Moderation

AI-powered moderator conducts authentic, human-like interviews with hundreds of participants simultaneously.

Activity-Based Research

Flexible research activities combining async tasks, journals, video IDIs, focus groups, and live chat.

Video In-Depth Interviews (IDIs)

Conduct live virtual interviews with AI-powered transcripts, backroom collaboration, and highlight reels.

AI-Powered Reporting & Analysis

Automatically summarize participant feedback, generate themes, and surface insights from qualitative data.

Always-On Insight Communities

Build and manage long-term engaged communities for ongoing qualitative and quantitative research.

Rich Question Types & Media Collection

Collect open text, video, audio, photo, screen recording, card sorting, heat maps, polls, and more.

What Reviewers Say

What works well

  • AI tools significantly reduce time-to-insight by automating transcription, thematic coding, and analysis.
  • Supports a broad range of qualitative research methodologies in a single unified platform.
  • Multi-language support (25+ languages) enables global research at scale.
  • Intuitive platform that enables non-expert researchers to run projects independently without agency support.

Common concerns

  • Pricing is not publicly listed, making it difficult to evaluate cost without contacting sales.
  • Platform is primarily designed for qualitative research, so teams needing heavy quantitative capabilities may need supplementary tools.

Reviews

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No reviews yet for Recollective

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Reviewer Demographics

Top Industries

Enterprise Readiness

GDPR (EU & UK)
CCPA
PIPEDA
HIPAA
ESOMAR Member

Identity & Access

SSO Okta, Google, Facebook, OpenID Connect (OIDC)
RBAC None
Audit Logs

Data Security

At restAES-256
In transitTLS 1.2+
Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%
RPO
RTO
Pen test

Compliance & Portability

Data residency
Data export
Right to erasure✓ Supported

AI Details

Agent Type

Copilot

None

Models Used

Agentic Capabilities

AI-moderated conversational interviews AI-powered transcript generation AI-powered insight summarization Thematic coding assistance Highlight reel generation from video

Human-in-the-Loop

✗ Not supported

Integrations

Okta

Okta integration enables enterprise-grade identity verification and single sign-on for Recollective users, allowing automatic account creation and session authentication.

Native 1-2 hours ⚡ AiDOOS Pre-wired

Qualtrics

No-code integration allowing researchers to connect Qualtrics XM surveys to Recollective, mapping survey properties to panelist properties without spreadsheets.

Native < 1 hour ⇄ Bi-directional ⚡ AiDOOS Pre-wired

Google

Google OAuth integration for participant authentication, enabling users to log in to Recollective using their Google credentials.

Native < 1 hour

Facebook

Facebook OAuth integration for participant authentication, enabling users to log in to Recollective using their Facebook credentials.

Native < 1 hour

OpenID Connect (OIDC)

OpenID Connect standard integration allowing enterprise identity providers to authenticate users into Recollective.

Native 1-3 hours ⚡ AiDOOS Pre-wired

Governance & Compliance

EU AI Act

Classification: None

Data Processing Agreement

None DPA available

Sub-processors

Not disclosed

Right to Erasure

✓ Supported

Change Notifications

None

NIST AI RMF

Not assessed

AiDOOS Managed Deployment

Deploy Recollective in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12
Deployments
94%
Adoption rate
4.8/5
Post-deploy sat.
2-4 weeks
Time to value

Prerequisites

  • Active Recollective subscription or trial account
  • Identity provider credentials (Okta, Google, or OIDC) if SSO is required
  • Panel or participant recruitment source identified
  • Research guide or study design prepared

Configuration Options

  • SSO/identity provider configuration (Okta, OIDC, Google, Facebook)
  • Qualtrics integration mapping for survey data import
  • Webhook endpoint setup for panel provider automation
  • Custom branding and participant onboarding experience

Often Deployed With

Common Setup Issues (& how AiDOOS handles them)

— % of deployments
— % of deployments
— % of deployments

How Recollective Compares

Product AI & Analytics Ease of Use Enterprise Features Pricing Integrations Mobile Experience Quick Setup Customer Support Rating Price/mo
Recollective This product
Excellent Excellent Good Fair Fair Good Good Excellent $Custom/user
Qualtrics
Excellent Fair Excellent Fair Excellent Good Fair Good ★ None $None/user
Discuss.io
Good Good Good Fair Fair Good Good Good ★ None $None/user
Forsta
Good Fair Excellent Fair Good Fair Fair Good ★ None $None/user

Frequently Asked Questions

What types of qualitative research can I run on Recollective?
Recollective supports a wide range of qualitative research methods including concept testing, co-creation, UX testing, shopper behavior studies, digital diaries, customer journey mapping, long-term insight communities, and exploration and discovery studies. Both asynchronous activities and live video sessions (IDIs and focus groups) are supported.
How does Recollective's AI moderation work?
Recollective's Conversation Task uses an AI moderator to conduct authentic, human-like conversations with participants at scale. This allows researchers to engage hundreds or thousands of participants simultaneously in natural, adaptive conversations without requiring a human moderator for each session, dramatically reducing time-to-insight.
Does Recollective support Single Sign-On (SSO)?
Yes. Recollective supports SSO via Okta, OpenID Connect (OIDC), Google, and Facebook. The SSO API enables automatic authentication and account creation for returning users, and is primarily intended for panelist accounts. AiDOOS can pre-configure Okta and OIDC SSO as part of deployment.
Is Recollective compliant with GDPR, HIPAA, and other data privacy regulations?
Yes. Recollective meets requirements for GDPR (EU and UK), CCPA, Canada's PIPEDA, and HIPAA. The platform is hosted on Amazon Web Services (AWS) and uses sub-processors including Microsoft Azure, Google, Salesforce, and Twilio. Recollective is also a member of ESOMAR and adheres to global research standards.
Can Recollective integrate with Qualtrics?
Yes. Recollective offers a native, no-code Qualtrics XM integration that allows researchers to connect Qualtrics surveys to Recollective, mapping survey properties to equivalent panelist properties without spreadsheets. This integration is available natively within the platform.
How long has Recollective been available and who uses it?
Recollective launched in 2011 and by 2021 was used by over 1,700 research organizations worldwide. The platform is trusted by enterprise insights teams, market research agencies, brands, and educational institutions globally. Notable customers include Microsoft, Experian, Royal Bank of Canada, and Cambridge University Press.

Quick Stats

Rating
12
Deployments
72 hours
Live in
99.9%
Uptime SLA
Deployment Complexity
Moderate (3/5)
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Vendor

Recollective
Founded 2011 · Ottawa, Ontario, Canada
Verified Vendor

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