Uncover the truth through AI-analyzed user-generated video responses.
Plotto, powered by quantilope's inColor technology, is a video research platform designed to help brands uncover authentic consumer insights through user-generated video responses. As part of quantilope's broader Consumer Intelligence Platform, Plotto enables researchers to prompt respondents with video questions and receive video responses that are automatically analyzed for keywords, facial expressions, and sentiment. This qualitative method bridges the gap between quantitative data and the human stories behind consumer behavior, giving brands richer context around product perceptions, campaign reactions, and consumer motivations. The platform uses AI to process and interpret video feedback at scale, making qualitative video research accessible without the time and resource burden typically associated with traditional focus groups or in-depth interviews. Researchers can use Plotto alongside quantilope's suite of 16 automated advanced methods — including MaxDiff, Conjoint, and TURF — to enrich quantitative findings with genuine consumer voices. For organizations leveraging AiDOOS for deployment and adoption, Plotto's SaaS-based architecture enables rapid onboarding and integration into existing research workflows, with cloud-based access ensuring teams can collaborate on consumer video insights in real time across geographies.
Brands can use Plotto to gather authentic video responses from consumers about product experiences, capturing emotional reactions and verbal feedback that go beyond traditional survey ratings.
Marketing teams can prompt consumers with video questions about advertising concepts and automatically analyze sentiment and facial expressions to refine creative assets before launch.
Researchers use inColor/Plotto alongside TURF and MaxDiff to enrich product portfolio decisions with qualitative consumer voice data about specific product features and messaging.
Insights teams can capture unfiltered consumer opinions about brand identity, positioning, and associations through open-ended video responses analyzed automatically for key themes.
Plotto pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS will scope and deliver a free proposal in 24 hours.
Automatically analyze consumer video responses for keywords, facial expressions, and sentiment.
Prompt survey respondents with video questions and receive authentic user-generated video feedback.
Automatically detect and quantify emotional sentiment expressed in consumer video responses.
Identify and surface the most frequently used words and themes across video responses at scale.
Combine video feedback with MaxDiff, Conjoint, and other advanced quant methods in one platform.
Access and review video insight analysis in real time as responses come in.
AiDOOS-verified review data is collected after deployment. Deploy this product and be among the first to share your experience.
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✗ Not supported
Export research findings and charts directly to PowerPoint for stakeholder presentations.
Classification: None
None DPA available
Not disclosed
✗ Not supported
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Not assessed
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
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P
Plotto This product
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Excellent | Good | Good | Fair | Fair | Fair | Good | Good | — | $2000/user |
|
QX
Qualtrics
|
Good | Fair | Excellent | Fair | Excellent | Good | Fair | Good | ★ None | $None/user |
|
SM
SurveyMonkey (Momentive)
|
Fair | Excellent | Fair | Good | Good | Good | Excellent | Fair | ★ None | $None/user |
|
FO
Forsta
|
Good | Fair | Good | Fair | Good | Fair | Fair | Good | ★ None | $None/user |