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Numerator Verified Voices
Survey consumers based on verified purchase behavior — no guesswork, just receipt-backed insights.
About Numerator Verified Voices
Numerator Verified Voices is an in-platform, do-it-yourself survey solution that enables brands, retailers, and researchers to engage consumers based on verified purchase behavior. Unlike traditional survey tools that rely on self-reported data, Verified Voices leverages receipt-backed purchase records to ensure respondents have actually bought the products or visited the retailers being studied. This eliminates recall bias and response inaccuracy that commonly plague consumer research. Users can design and launch surveys targeting specific buyer segments — such as recent purchasers of a competitor brand, category buyers, or loyal customers — directly within the Numerator platform without needing external survey vendors or research agencies. The solution is built for speed and self-service, allowing marketing, insights, and category management teams to quickly gather actionable consumer feedback tied to real shopping behavior. Verified Voices is particularly valuable for concept testing, brand health tracking, post-purchase experience evaluation, and competitive switching analysis. With AiDOOS, organizations can accelerate the deployment and adoption of Verified Voices by leveraging specialized on-demand talent to configure survey workflows, analyze results, and integrate findings into broader consumer insights strategies — reducing time-to-insight and expanding the team's analytical capacity without long-term hiring commitments.
Challenges It Solves
- Traditional surveys rely on self-reported purchase behavior, leading to recall bias and inaccurate consumer data.
- Brands struggle to reach and survey actual recent buyers of specific products or categories without expensive panel recruitment.
- Insights teams face long lead times working with external survey vendors when they need rapid consumer feedback.
- Competitive intelligence is difficult to gather because brands cannot verify whether survey respondents have actually purchased competitor products.
Use Cases
Post-Purchase Experience Research
Brands can survey consumers immediately after a verified purchase to capture satisfaction, product feedback, and repurchase intent tied to actual buying behavior.
Competitive Switching Analysis
Retailers and brands can identify consumers who have recently purchased competitor products and survey them to understand drivers of switching and unmet needs.
Brand Health Tracking
Marketing teams can use Verified Voices to track brand perception, awareness, and loyalty among verified category buyers over time.
Concept and Innovation Testing
Consumer goods companies can test new product concepts or packaging changes with verified category buyers to gain accurate, behavior-grounded feedback.
Pricing
Custom pricing — built for your team
Numerator Verified Voices pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Survey only consumers whose purchases are confirmed by actual receipt data, eliminating self-reported bias.
Design and launch surveys directly within the Numerator platform without needing external vendors.
Target respondents by specific product purchases, retailer visits, or brand loyalty status.
Identify and survey consumers who have purchased competitor products to understand switching behavior and preferences.
Access survey results and consumer insights directly within the Numerator platform for seamless analysis.
Launch consumer surveys quickly without lengthy vendor procurement or panel setup processes.
What Reviewers Say
What works well
- Surveys are backed by verified receipt data, ensuring respondents have actually made the purchases being studied and reducing data quality issues common in traditional surveys.
- Self-service DIY format empowers insights teams to launch surveys quickly without relying on external agencies or lengthy procurement cycles.
- Deep integration with Numerator's broader consumer purchase panel enables highly specific targeting by product, category, retailer, or brand.
Common concerns
- The survey panel is limited to Numerator's existing purchase panel members, which may constrain reach for niche or highly specific consumer segments.
- Pricing is not publicly disclosed, making it difficult for smaller organizations to evaluate affordability without engaging a sales representative.
Reviews
No reviews yet for Numerator Verified Voices
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Numerator Insights
Native integration with Numerator's broader insights platform for verified purchase data and consumer panel access.
Numerator OmniPanel
Access to Numerator's OmniPanel consumer network for receipt-verified survey targeting.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✗ Not supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy Numerator Verified Voices in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Active Numerator platform subscription
- Access to Numerator OmniPanel consumer data
- Defined target audience and survey objectives
- Approved survey design and questions
Configuration Options
- Survey targeting by verified purchase behavior
- Custom audience segmentation filters
- Survey distribution frequency and timing settings
- Results dashboard and reporting preferences
How Numerator Verified Voices Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
N
Numerator Verified Voices This product
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Good | Good | Good | Fair | Fair | Fair | Good | Good | — | $Custom/user |
|
QU
Qualtrics
|
Excellent | Good | Excellent | Fair | Excellent | Good | Fair | Good | ★ None | $None/user |
|
SM
SurveyMonkey (Momentive)
|
Good | Excellent | Good | Good | Good | Good | Excellent | Good | ★ None | $None/user |
|
KA
Kantar
|
Good | Fair | Excellent | Fair | Good | Fair | Fair | Good | ★ None | $None/user |
A Virtual Delivery Center for Numerator Verified Voices
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Numerator Verified Voices
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists