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Nooks ★ 4.8 · 1650 reviews
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Marketplace › Marketing › Nooks  · Nooks alternatives

Nooks

One workspace where reps and AI agents collaborate on prospecting, sequencing, and dialing.

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4.8 ★★★★★ 1650 reviews
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Category
Marketing
Deployment
Cloud (SaaS)
API Access
Yes
AiDOOS Deploy
72 hours

About Nooks

Nooks is an AI-native sales engagement platform that unifies prospecting, parallel dialing, multi-channel sequencing, and AI coaching into a single workspace. The platform enables sales teams to work alongside AI agents that assist with account research, lead prioritization, personalized messaging, and call coaching. Key capabilities include an AI Dialer with parallel dialing and spam protection, AI Sequencing for automated multi-channel outreach (calls, emails, SMS, social), Signals & Intelligence for real-time buying signals and data enrichment, and AI Coaching with roleplay, scorecards, and a virtual sales floor. Nooks integrates with major CRMs like Salesforce and HubSpot and serves as a replacement for legacy sales engagement tools. The platform is designed to increase outbound efficiency, improve connect rates, and accelerate pipeline generation. Nooks emphasizes an AI-first approach where agents handle routine tasks so reps can focus on high-value conversations.

Challenges It Solves

  • Low outbound call connect rates due to bad numbers and voicemail
  • Manual lead research and data enrichment wasting SDR time
  • Tool fragmentation requiring reps to switch between multiple platforms
  • Difficulty coaching remote reps and reducing ramp time for new hires

Screenshots

Nooks screenshot 1
Nooks screenshot 1

Use Cases

Outbound Cold Calling

Use Nooks' parallel dialer and AI answer detection to increase connect rates and talk time for B2B cold calling.

Multi-Channel Outreach Sequences

Automate personalized sequences across calls, emails, SMS, and social to engage prospects effectively.

Sales Coaching and Ramp

Leverage AI roleplay, scorecards, and virtual sales floor to train new SDRs and improve rep performance.

Lead Prioritization with Intent Signals

Use real-time buying signals and intent scoring to focus on accounts most likely to convert.

Pricing

Custom pricing — built for your team

Nooks pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.

AI Dialer AI Sequencing Signals & Intelligence
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💡 Pricing insight from reviewers: Custom pricing based on team size and selected modules; typically mid-market to enterprise.

Key Features

AI Dialer

Parallel dialing with AI answer detection, spam protection, and automated number rotation.

AI Sequencing

Multi-channel sequences across calls, emails, SMS, and social with AI optimization.

Signals & Intelligence

Real-time buying signals, intent scoring, and account research to prioritize leads.

AI Coaching

AI roleplay, scorecards, battlecards, and virtual sales floor for coaching at scale.

Contact Data Enrichment

Automated enrichment of phone numbers and contact data to improve connect rates.

What Reviewers Say AI-synthesized from 1650 reviews

What works well

  • Increases connect rates and talk time through parallel dialing and AI answer detection
  • Reduces tool fragmentation by unifying prospecting, dialing, sequencing, and coaching
  • Provides AI coaching tools that accelerate new hire ramp time

Common concerns

  • Pricing is not publicly listed and requires contacting sales
  • Advanced features may require a learning curve for new users

Reviews

1650 verified reviews
4.8
★★★★★
out of 5 · 1650 reviews
By segment
Enterprise25%
Mid-Market75%
B
BD-Associate
"Streamlines Dialing with Smart Features"
I like the parallel dial feature in Nooks, which allows me to use multiple different numbers simultaneously. The auto-rotate feature is great, and I can add my personal cell phone number, which is really useful. I also appreciate the filter that helps specify the numbers most likely to reach someone, with the pickup likelihood feature. Another positive point is that the overall transition to Nooks was quite easy and seamless. One thing I don't like much about Nooks is that the dashboard I get when I pick up a call isn't really adjustable to my convenience. Also, if I'm in the dialer, it becomes difficult to use the rest of the application. If it were convenient to switch tabs while within the dialer, it would help me understand multiple things better. Nooks helps me make sequential dials in parallel, enrich contacts, and analyze call patterns to identify shortcomings in my calling style.
B
Business Development Representative
"Streamlined Calling with Powerful Contact Enrichment"
I like how Nooks helps me connect with relevant contacts faster by identifying the right phone numbers for each prospect and making it easier to prioritize who to contact first. I also appreciate the deeper insight from having call number prioritization and phone number enrichment in one platform. The AI call summary has been very helpful as well, since it improves my positioning on calls and helps me stay on track. Overall, Nooks saves me a lot of time and allows me to focus on calling the correct numbers, which boosts both my productivity and accuracy. And all my call records are clearly mapped and reflected in CRM thanks to its integration with CRM and Outreach. Super easy and clean UI; a one-time product walkthrough is enough for someone to start using it. Moreover, the initial setup was quite easy, thanks to the clear demonstration from the Nooks team. When I'm parallel dialing, sometimes I experience a lag after the call is picked up and before I hear the prospect's voice. For example, the prospect might answer at the 6th second of the call, but I'm notified at the 8th or 9th second. By the time I'm connected, the prospect has already been speaking for 2–3 seconds, which can lead to a hang-up. Nooks helps me reach relevant contacts quickly and prioritize them by finding the right phone numbers. It boosts my productivity by reducing time spent dialing wrong numbers and adds accuracy. The AI call summary improves my positioning on calls.
E
Enterprise BDR
"Power Dialing Made Efficient with Strong Enrichment Features"
Nooks is the most efficient dialing software I've ever used. I really like how easy it is to create tasks in my CRM and have them automatically appear in Nooks for power and parallel dialing. The interface is also very easy to use and understand. Additionally, the enrichment tool makes it simple to add contact information when the necessary data isn't already there. My connect rates have skyrocketed since adopting Nooks. There are times when tasks don't show up in Nooks, so it's crucial to format the task correctly as a call task for Nooks to pick it up. Nooks has increased my connected call rates and improved my output by making the dialing process highly efficient.
D
Disney College Program-Merchandise
"Nooks Simplifies Outreach with Easy UI, AI Assistant, and Salesforce Integration"
Nooks has been fantastic in supporting our outbound outreach via calls. We recently also implemented the sequencing tool for emails, and along with the AI Assistant, we're moving more smoothly through our outreach. The UI is easy to navigate, it integrates with our Salesforce, and the support to ensure we have what we need has been great. I think my only current complaint is that we can't schedule an auto email in a sequence beyond a certain number of hours or days. I'd like to schedule it for a specific time, but that's not possible yet. Nooks has helped our team become more efficient in our outreach. Having an AI summary of past interactions and updated information is incredibly valuable!
M
Manager, Global Business Development
"Nooks’ AI Assistant and Unified Workspace Revolutionized Our Prospecting Speed"
The AI assistant inside Nooks is the most valuable part of the platform for me. I've created prompts that surface the exact personas our BDRs should target in large enterprises, and when a rep runs one against a Tier 1 bank or a regional insurance carrier, the output isn't just a name and title. It pulls real context (like an interview where an AI leader talked about needing to self-host an orchestration tool), gives a summary, and cites the source. The rep can click dial from that view with full context, with no separate research step needed. The second piece is the unified workspace. Before the Nooks SEP, our reps were jumping between Sales Nav, Salesforce, Gong, and a standalone sequencer just to send one personalized email. Now sequencing, dialing, AI research, and the virtual sales floor all live in one tab. That consolidation alone changed how the team works. The power dialer compresses the 30 to 60 seconds of dead time between calls to zero. 50 dials that used to take a full morning now take 10 to 15 minutes, and reps stay in motion instead of losing focus. It integrates seamlessly with our entire tech stack and has delivered incredible ROI. Nooks' onboarding and support teams are also very attentive, and they're constantly improving the product. It seems like every time I log in, there's a new feature that's actually useful and not just fluff or a UI change. Honestly, not much. It's a really easy-to-use platform that allows non-technical people to truly drive their team to being AI-native. The biggest problem Nooks solved was tool fragmentation. We were using a sales engagement platform on one side and a dialer on the other, with reps bouncing between Sales Nav, Salesforce, Gong, and the SEP just to put together one personalized outreach. That cost showed up in two ways: quality varied widely rep to rep, and the research cost per account was so high that personalization only happened on "top" accounts, with everyone else getting generic messaging. We were guessing what worked and couldn't isolate signal. Consolidating into Nooks fixed that. The AI prompts live inside the platform and are validated by our product team, so every rep starts from the same baseline of messaging that truly reflects how Rasa wants to go to market. The numbers moved fast. Connect rates went from 8–11% in Q1 to 13–16% in April, with one week hitting 16.4%. Meeting rate jumped from a 0.3–0.9% range up to a 3.9% breakout week. We're now sustaining 2–3 meetings per week on a team that's roughly half the size it was in Q1. The other big problem was ramp. Historically, a BDR needed 2–3 months to be productive in a remote setting. With the AI assistant handling account research, a new rep can run meaningful coverage within a couple of weeks. Same headcount, more accounts touched at higher quality, faster ramp on new hires. That's the benefit.
S
SDR
"Nooks Dramatically Increased Our Call Volume and Improved Conversations"
Nooks is a power and parallel dialer that makes it much easier to achieve higher call volume each day. But it also enables better conversations by showing all key information on a single screen. It automatically opens the prospect's relevant CRM page, LinkedIn, and company website, so you have that information handy while calling. It also has features that enrich numbers, helping you connect to uncallables. It allows you to navigate the call screens that most people have set up. My favorite feature is the AI roleplay bots that help you practice in real time. It has only gone down a few times, but they keep improving the product. I can't imagine going back to anything else. Support is great. The CSM we have is also wonderful, thank you Ben Cheung! Occasional downtime. Sometimes calls are not transcribed when someone calls you back. Call volume, call quality, booking meetings, engaging new leads.
S
Sales Manager
"Revolutionary for Outbound Sales Teams: Power Dialing Meets AI Coaching"
What I appreciate most about Nooks is its intuitive interface and ease of use. It's straightforward for business users, especially sales teams, making navigation simple without needing extensive training. The built-in battle cards provide useful context during conversations, and the Power Dialer is a standout feature that greatly enhances outbound calling efficiency and productivity. Yes, definitely. Nooks has provided excellent value for our sales team. The productivity gains alone justify the investment. Features like the Power Dialer, AI-powered coaching, analytics, and seamless CRM integration have significantly boosted our efficiency and helped us engage with more prospects daily. For any organization focused on outbound sales, Nooks is more than just a dialer; it's a complete sales productivity platform that helps teams work smarter, improve performance, and achieve better results. The ROI is clear through increased activity, better coaching, and more meaningful customer conversations. One area for improvement is the call connection experience. Occasionally, the prospect answers before the connection beep reaches the agent, causing a brief pause at the start of the conversation. This can create an awkward first impression. Another improvement would be better access to previous call history and notes. When following up with the same prospect, it would be very helpful if notes from prior conversations were easily available within the calling interface. This would allow for more personalized and informed follow-ups without having to search elsewhere. Nooks has greatly improved the efficiency of my outbound calling workflow. Before Nooks, I could typically make only 80–120 calls per day with a manual dialer. With the Power Dialer, I now make 300–400 calls per day, which means more prospect connections and more meaningful sales conversations. Another valuable feature is the AI-powered call analysis. It gives actionable feedback on my conversations, highlighting what I'm doing well and where I can improve. This has helped me continuously refine my outreach and become more effective in sales calls.
C
Cybersecurity Sales Executive
"Nooks Provides Outstanding ROI with Smooth CRM Connections and Excellent Onboarding"
If I had to launch a Cold Calling and Sales Outreach platform from scratch tomorrow and my life depended on it, I'd confidently choose Nooks and success would be nearly certain. The interface and integrations with our CRM/systems make it enjoyable for SDRs, boosting performance and lead generation for the team. I haven't seen another platform that offers as much value and ROI along with a fantastic onboarding account team. I'd personally like everything cheaper, so perhaps there's a scaled-down version for SMBs that provides some of the enterprise-level tools that larger clients can access. Small companies need to grow and become big players. Automating our outreach program and providing performance analytics, a centralized space for coaching, call review, useful materials during calls that are relevant to points the client raises—excellent tool to elevate our inside sales team.
S
SDR
"Huge Increase in Connect Rates Thanks to Effortless CRM Integration"
Major Improvement in Connect Rates: Tools like parallel dialing and smart number optimization automatically skip voicemails and bad numbers, so you only spend time talking to real people instead of listening to dial tones. Automated Workflow: Calls, notes, and summaries are logged directly into your CRM, eliminating the tedious post-call admin that usually consumes a big part of the day. Consistent Efficiency: By keeping call queues flowing smoothly and showing prospect data right on your screen, Nooks helps you stay focused and maintain momentum. Honestly, I can't think of any negatives right now. If I had to mention one small thing, it would be the integration between Nooks and HubSpot, which isn't fully perfect at the moment—though I suspect it might be more on our side rather than Nooks's fault. Overall, the experience has been excellent. Nooks has solved the problem of activity prioritization and optimization for me. By handling the heavy lifting of cold calling and simplifying the manual workflow, it allows me to allocate my time in the best possible way. I can execute calls efficiently without letting other key daily tasks fall behind, making my overall routine much more balanced and productive.
S
Sale Development Representative
"Nooks Accelerates Outbound Prospecting with a Swift, User-Friendly Dialer"
Nooks significantly cuts down my time during outbound prospecting. The parallel dialer lets me reach more prospects without waiting between calls, which has clearly boosted my output. The AI-generated call transcripts, summaries, and auto dispositions are also extremely valuable because they minimize manual note-taking and speed up CRM updates. The UI is straightforward, and it's simple to check past conversations and efficiently follow up with prospects. One area that could be better is the follow-up workflow. When I schedule a callback with a prospect, it doesn't always automatically pop up in the dialer when it's time. This makes it easy to overlook or manually hunt for scheduled calls, especially during busy calling days. Having follow-ups automatically appear in the dialing queue with improved reminders would make the process much smoother. Nooks solves the problem of slow outbound calling by saving time spent manually dialing and toggling between tools. The parallel dialer helps me connect with more prospects in less time, while the auto recording, transcription, and AI summaries cut down on manual note-taking after each call. As an SDR, this lets me focus more on meaningful conversations with prospects rather than administrative work. It also helps me maintain accurate CRM notes, review past chats before follow-ups, and keep up higher daily call activity, making my outreach more effective.

Reviewer Demographics

Top Industries

No data available

Enterprise Readiness

Identity & Access

SSO Okta, Azure AD, OneLogin
RBAC Role-based access with custom roles
Audit Logs 90-day retention

Data Security

At restAES-256
In transitTLS 1.2+
Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%
RPO
RTO
Pen test

Compliance & Portability

Data residencyUS, EU
Data export CSV
Right to erasure✓ Supported

Integrations

Salesforce

Bi-directional sync for contacts, accounts, leads, activities, and sequence updates.

Native 1-2 hours ⇄ Bi-directional

HubSpot

Bi-directional CRM sync for contacts, companies, deals, and call logging.

Native 1-2 hours ⇄ Bi-directional

Outreach

Replace or integrate with Outreach for sequencing, cadences, and dialing.

Native 1-2 hours ⇄ Bi-directional

SalesLoft

Integration with SalesLoft for sequencing and activity logging.

Native 1-2 hours ⇄ Bi-directional

Gong

Integrates with Gong for call recording, transcription, and analytics.

Native < 1 hour

Apollo

Integration with Apollo for contact data enrichment and prospecting.

Native < 1 hour ⇄ Bi-directional

Clay

Integrates with Clay for data enrichment and signal-based prospecting.

Native < 1 hour ⇄ Bi-directional

Governance & Compliance

EU AI Act

No data available

Data Processing Agreement

No data available

Sub-processors

No data available

Right to Erasure

No data available

Change Notifications

No data available

NIST AI RMF

No data available

AiDOOS Managed Deployment

Deploy Nooks in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12
Deployments
94%
Adoption rate
4.8/5
Post-deploy sat.
2-4 weeks
Time to value

Prerequisites

  • Active CRM account (Salesforce or HubSpot)
  • Admin access for SSO and CRM integration
  • Phone number provisioning for dialer
  • Team roster with role assignments

Configuration Options

  • Select product modules (Dialer, Sequencing, Signals, Coaching, Enrichment)
  • Configure CRM sync mapping and field alignment
  • Set up SSO provider and user roles
  • Define call routing and compliance settings

How Nooks Compares

Product AI & Analytics Ease of Use Enterprise Features Pricing Integrations Mobile Experience Quick Setup Customer Support Rating Price/mo
Nooks This product
Excellent Good Good Fair Good Fair Good Excellent ★ 4.8 $Custom/user
Outreach
Good Good Excellent Fair Excellent Good Good Good $Custom/user
SalesLoft
Good Good Excellent Fair Excellent Good Good Good $Custom/user
Gong
Excellent Good Good Fair Good Fair Good Good $Custom/user
Virtual Delivery Center · A new delivery category

A Virtual Delivery Center for Nooks

Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.

  • Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
  • Refundable on unused Delivery Units, anytime — no questions asked
  • Re-delivery guarantee on acceptance miss
  • Pre-flight delivery sizing — you see the plan before you commit

How a Virtual Delivery Center delivers Nooks

Outcome-based delivery via AiDOOS’s VDC model.  Why VDC vs traditional consulting? →

Outcome-Based

Pay for results, not hours

Milestone-Driven

Clear deliverables at each phase

Expert Network

Access to certified specialists

Implementation Timeline

1
Discover
Requirements & assessment
2
Integrate
Setup & data migration
3
Validate
Testing & security audit
4
Rollout
Deployment & training
5
Optimize
Performance tuning
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Frequently Asked Questions

What is Nooks primarily used for?
Nooks is an AI-native sales workspace for outbound prospecting, offering parallel dialing, multi-channel sequencing, AI coaching, and buyer intent signals. It is designed to help sales teams build pipeline more efficiently.
Does Nooks integrate with my CRM?
Yes, Nooks has native bi-directional integrations with Salesforce and HubSpot, allowing automatic sync of contacts, activities, and sequence updates. Integration typically takes 1-2 hours.
What is the pricing for Nooks?
Nooks uses custom pricing based on team size and the product modules selected. Contact Nooks sales for a quote. AiDOOS can help negotiate and manage deployment.
Can I replace Outreach or SalesLoft with Nooks?
Yes, many customers have replaced Outreach and SalesLoft with Nooks, as it combines dialing, sequencing, and AI capabilities in one platform. Nooks integrates with these tools if needed for migration.
Is Nooks secure and enterprise-ready?
Nooks supports SSO (Okta, Azure AD), RBAC, audit logs, encryption (AES-256 at rest, TLS 1.2+ in transit), and a 99.9% uptime SLA. It is suitable for enterprise deployment. AiDOOS can set up SSO and compliance configurations.
What is typical time to see results with Nooks?
Many teams see an increase in connect rates and pipeline within the first few weeks. AiDOOS estimates 2-4 weeks to realize full value, including onboarding and integration.

Quick Stats

★ 4.8
Rating
12
Deployments
72 hours
Live in
99.9%
Uptime SLA
Deployment Complexity
Moderate (3/5)
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Vendor

Nooks
Founded 2020 · San Francisco, California
Verified Vendor

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