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Microsoft Clarity
Free, easy-to-use website analytics with heatmaps and session recordings
About Microsoft Clarity
Microsoft Clarity is a free, easy-to-use analytics tool that captures how real people actually use your website. It provides advanced heatmaps, session recordings, and insights to help you understand user behavior and improve your site's performance. Setup is simple, and you can start getting data in minutes. Clarity offers features like dead click tracking, rage click detection, and scroll maps. It integrates with popular platforms like WordPress, Shopify, and Google Analytics. Microsoft Clarity is a product of Microsoft Corporation, a global leader in technology. With Clarity, businesses can make data-driven decisions to enhance user experience and increase conversions. The tool is designed for marketers, product managers, and developers who want to see exactly how users interact with their site. AiDOOS enhances deployment and adoption of Clarity by providing managed services for setup, integration with your existing tech stack, and ongoing support. With AiDOOS, you can leverage Clarity's powerful analytics without the overhead, ensuring you get the most out of your user behavior data.
Challenges It Solves
- Difficulty understanding how users interact with a website
- Need to identify usability issues and conversion bottlenecks
- Desire for qualitative user behavior data without expensive tools
- Lack of free, comprehensive analytics solution
Use Cases
Usability Testing
Identify where users get confused or frustrated on your website by watching session recordings and analyzing heatmaps.
Conversion Rate Optimization
Discover why users abandon forms or checkout pages and make data-driven improvements to increase conversions.
Content Engagement Analysis
See which parts of your content users engage with most using scroll maps and click data.
Pricing
Custom pricing — built for your team
Microsoft Clarity pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Visualize where users click, move, and scroll on your site.
Watch recordings of real user sessions to see exactly how they navigate.
Identify clicks that don't result in any action, indicating user confusion.
Detect when users click repeatedly in frustration, highlighting problem areas.
See how far users scroll down your pages and where they drop off.
Combine Clarity insights with your existing Google Analytics data.
What Reviewers Say
What works well
- Completely free to use with no limits on data
- Easy setup and integration with popular platforms
- Provides actionable insights through heatmaps and session recordings
Common concerns
- Limited customization options compared to paid tools
- Data privacy concerns as it's owned by Microsoft
Reviews
No reviews yet for Microsoft Clarity
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✗ Not supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy Microsoft Clarity in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- A website to track
- Microsoft account
- Install tracking code
Configuration Options
- Session recording settings
- Heatmap settings
- Dashboard filters
A Virtual Delivery Center for Microsoft Clarity
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Microsoft Clarity
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists