Digital Experience Analytics for actioning customer feedback
Medallia Digital Experience Analytics (DXA) enables organizations to capture and analyze customer behavior and feedback across digital channels. The platform combines session replay, heatmaps, and form analytics with traditional voice-of-customer data to uncover friction points and opportunities for improvement. By correlating what customers say with what they do, Medallia DXA helps teams prioritize changes that have the greatest impact on experience metrics like Net Promoter Score and Customer Satisfaction. AiDOOS enhances deployment and adoption by providing managed services for integration, customization, and training, ensuring organizations can rapidly implement Medallia DXA within their existing tech stack and governance frameworks. This accelerates time-to-value and reduces the burden on internal IT teams.
Identify and fix friction points in the conversion funnel using session replays and heatmaps.
Analyze user behavior to understand common issues and optimize self-service resources.
Visualize how new users interact with your product and streamline the onboarding experience.
Medallia Digital Experience Analytics (DXA) pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Watch real user sessions to see exactly where they struggle.
Visualize clicks, scrolls, and attention on your pages.
Identify drop-off points and field-level friction in forms.
Collect and analyze feedback across channels.
Map and measure end-to-end customer journeys.
AiDOOS-verified review data is collected after deployment. Deploy this product and be among the first to share your experience.
Integrates customer feedback and behavior data with Salesforce records.
Combines digital analytics with experience data from Medallia.
Connects behavioral data from Google Analytics with feedback data.
Enriches support tickets with digital experience insights.
Tracks digital experience issues detected by Medallia in Jira workflows.
Sends real-time alerts and insights from Medallia DXA into Slack channels.
Exports Medallia DXA data to Snowflake for advanced analytics.
Classification: None
None DPA available
Not disclosed
✗ Not supported
None
Not assessed
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
M
Medallia Digital Experience Analytics (DXA) This product
|
Excellent | Good | Excellent | Fair | Good | Good | Fair | Good | — | $Custom/user |
|
FS
FullStory
|
Good | Excellent | Fair | Good | Good | Good | Excellent | Good | ★ None | $None/user |
|
HJ
Hotjar
|
Fair | Excellent | Poor | Excellent | Good | Good | Excellent | Good | ★ None | $39/user |
|
QM
Quantum Metric
|
Good | Good | Good | Fair | Good | Good | Fair | Good | ★ None | $None/user |
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Pay for results, not hours
Clear deliverables at each phase
Access to certified specialists