Hamilton inSIGHT is a lead retrieval software designed to help exhibitors capture and qualify leads at trade shows and events. Using your own devices, you can scan badges, collect contact information, and gather qualifying data that is formatted and ready to be added to your CRM. The software streamlines the lead capture process, allowing you to focus on engaging with attendees while ensuring no potential customer slips through the cracks. It provides a more efficient alternative to manual data entry, improving accuracy and ensuring that all leads are captured in a consistent format. inSIGHT is part of Hamilton's suite of experiential marketing solutions, backed by a company with 75 years of expertise in creating immersive brand experiences. By integrating with your CRM, inSIGHT ensures that your sales team can immediately follow up with qualified leads, increasing the return on your event marketing investment. The software is tailored for businesses that exhibit at trade shows and want to maximize their lead generation efforts. Hamilton emphasizes the importance of turning booth traffic into actionable opportunities, making inSIGHT a valuable tool for marketers looking to measure and optimize their event performance.
Challenges It Solves
Manual lead capture is slow and prone to errors
Leads captured at events may not be formatted for CRM entry
Difficult to qualify leads in real-time
Potential for losing leads due to inefficient processes
Screenshots
Use Cases
Trade Show Lead Capture
Capture and qualify leads from your exhibit booth using personal devices.
Event-Based Marketing
Improve follow-up efficiency by formatting leads for CRM entry.
Pricing
Custom pricing — built for your team
inSIGHT pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
💡 Pricing insight from reviewers: inSIGHT is typically included as part of Hamilton's experiential marketing packages; standalone pricing is not publicly disclosed.
Key Features
Use Your Own Devices
Turn any smartphone or tablet into a lead retrieval scanner.
CRM Integration
Leads are formatted and ready to be added to your CRM.
Qualification Data Capture
Capture qualifying information from attendees to prioritize leads.
Lead Formatting
Automatically structure data for seamless import into sales tools.
What Reviewers Say
What works well
Enables use of personal devices, reducing hardware costs
Integrates with CRM to streamline lead management
Common concerns
Limited publicly available information on pricing and full feature set
Reviews
None
★★★☆☆
out of 5
By segment
Mid-Market100%
S
Senior Data Analyst
"Review of Insighapp"
The tool provides up-to-the-minute tracking plus strong security measures. The interface is easy to navigate, though mastering it initially takes some effort. Its pricing is on the higher side, and tech support has been inconsistent. Overall, it greatly assists me with managing our network.
Reviewer Demographics
Top Industries
No data available
Company Size
No data available
Enterprise Readiness
GDPR
CCPA
Identity & Access
SSO✓ Okta, Azure AD
RBAC✓ Role-based access for admins and users.
Audit Logs✓ 365-day retention
Data Security
At restAES-256
In transitTLS 1.2+
Key mgmtVendor-managed
SLA & Availability
Uptime SLA99.9%
RPO24h
RTO4h
Pen test—
Compliance & Portability
Data residencyUS
Data export✓ CSV, XLSX
Right to erasure✓ Supported
Integrations
SF
Salesforce
Capture leads directly into Salesforce CRM for seamless follow-up.
Native< 1 hour⇄ Bi-directional⚡ AiDOOS Pre-wired
HS
HubSpot
Sync scanned lead data as contacts into HubSpot.
Native< 1 hour⇄ Bi-directional⚡ AiDOOS Pre-wired
MD
Microsoft Dynamics 365
Integrate lead capture with Dynamics 365 for sales automation.
Third_Party1-2 hours⇄ Bi-directional
PD
Pipedrive
Automatically add scanned business cards to Pipedrive pipelines.
Third_Party< 1 hour⇄ Bi-directional
ZC
Zoho CRM
Export leads to Zoho CRM for campaign tracking.
Third_Party< 1 hour
MC
Mailchimp
Add captured leads to Mailchimp lists for email campaigns.
Third_Party< 1 hour
MK
Marketo
Integrate with Marketo for advanced lead nurturing.
Third_Party1-2 hours⇄ Bi-directional
GS
Google Sheets
Export leads as rows to Google Sheets for simple Excel-like tracking.
Native< 1 hour
Governance & Compliance
EU AI Act
No data available
Data Processing Agreement
Standard Contractual Clauses DPA available
Sub-processors
Fully disclosed
Right to Erasure
✓ Supported
Change Notifications
No data available
NIST AI RMF
No data available
AiDOOS Managed Deployment
Deploy inSIGHT in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
12
Deployments
94%
Adoption rate
4.8/5
Post-deploy sat.
1-2 weeks
Time to value
Prerequisites
Active Hamilton inSIGHT account
Standard web browser
Network access to allow data transfer
Configuration Options
Custom lead form fields
Integration with CRM of choice
Branding and logo upload
How inSIGHT Compares
Product
AI & Analytics
Ease of Use
Enterprise Features
Pricing
Integrations
Mobile Experience
Quick Setup
Customer Support
Rating
Price/mo
i
inSIGHT This product
Fair
Excellent
Fair
Good
Good
Excellent
Excellent
Good
—
$Custom/user
ST
Scantrust
Fair
Good
Fair
Good
Fair
Good
Good
Poor
—
$Custom/user
SE
Salesforce Events
Excellent
Fair
Excellent
Fair
Excellent
Good
Fair
Excellent
—
$Custom/user
EB
Eventbrite
Poor
Excellent
Good
Excellent
Good
Excellent
Excellent
Good
—
$Custom/user
Virtual Delivery Center · A new delivery category
A Virtual Delivery Center for
inSIGHT
Pre-vetted experts and AI agents in the loop, assembled as a delivery
pod. Pay in Delivery Units — universal pricing across roles,
seniority, and tech stacks. No hiring, no contracting, no procurement
cycle.
Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
Refundable on unused Delivery Units, anytime — no questions asked
Re-delivery guarantee on acceptance miss
Pre-flight delivery sizing — you see the plan before you commit
How does inSIGHT capture lead information at events?
inSIGHT uses your own devices (like laptops, tablets, or smartphones) and scans badges or QR codes to capture attendee information, which is then formatted and ready for import into your CRM.
Can inSIGHT work offline?
While inSIGHT is cloud-based, it may require internet connectivity for real-time syncing. For offline scenarios, it could store data locally and sync later, but this is not guaranteed; please check with Hamilton for specific capabilities.
Does inSIGHT integrate with Salesforce?
Yes, inSIGHT offers native integration with Salesforce, allowing leads to be directly added to your Salesforce CRM for immediate follow-up.
What is the typical setup time for inSIGHT?
Setup is straightforward and can typically be completed within a few hours, depending on your CRM integration needs. With AiDOOS, deployment is done within 72 hours and you can be live in 1-2 weeks.
Is data captured by inSIGHT secure?
Yes, inSIGHT supports encryption at rest (AES-256) and in transit (TLS 1.2+), and is GDPR and CCPA compliant, ensuring your data is handled securely.
Can we use inSIGHT on our own hardware?
Yes, inSIGHT is designed to run on your own devices, allowing you to use existing laptops or tablets at your booth to capture qualifying information.