Indeemo

About Indeemo

Indeemo is an end-to-end AI-powered video research platform designed for market research, UX, and CX teams who need to capture real-world consumer insights through mobile video. The platform enables researchers to recruit participants from an international panel of over 3 million respondents across 150 countries, deploy diary studies, mobile ethnography, product testing, journey mapping, and video surveys in over 30 languages. Participants use an intuitive mobile app to record in-the-moment video feedback asynchronously or synchronously, providing rich, contextual insights that traditional survey methods cannot capture. Indeemo's AI-powered dashboard automatically transcribes and translates videos, while Generative AI tools dramatically reduce analysis time and surface insights at scale. The platform includes automated Journey Mapping and Experience Graph tools, collaborative highlight reel creation, and a secure insights repository. Indeemo holds SOC 2 Type I, ISO 27001, HIPAA, and GDPR compliance certifications, making it suitable for enterprise clients including global brands, financial institutions, and healthcare providers. With built-in recruitment, consent management, incentive payment, and research ops support, Indeemo functions as a fully integrated qualitative research solution that brings customers to life and accelerates decision-making across organizations.

Challenges It Solves

Traditional survey methods fail to capture authentic, in-context consumer behavior and emotions
Recruiting and managing research participants across global markets is time-consuming and complex
Analyzing large volumes of qualitative video data is slow and resource-intensive
Sharing consumer insights across teams and stakeholders lacks impact without rich, visual evidence

Screenshots

Watch Demo

Indeemo — Product Overview

Use Cases

Diary Studies

Researchers deploy longitudinal diary studies to capture how consumers use products or experience services over days or weeks using in-the-moment mobile video.

In-Home Usage Testing (IHUTs)

Brands ship physical product prototypes or samples to respondents' homes and capture authentic unboxing and usage experiences via mobile video.

Customer Journey Mapping

CX and UX teams capture omni-channel customer journeys in real time using mobile video and screen recording, with automated journey mapping tools plotting key touchpoints.

Path to Purchase & Shopper Research

Market researchers observe and analyze the full purchase decision process from awareness through to buy, capturing in-store and online shopper behavior via mobile video.

UX Discovery Research

UX teams conduct remote usability testing and discovery research by tasking participants to record screen interactions and verbal feedback using mobile devices.

Pricing

Custom pricing — built for your team

Indeemo pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS will scope and deliver a free proposal in 24 hours.

Starter Business Enterprise

Schedule a Meeting

Key Features

In-the-Moment Mobile Video Capture

Capture authentic consumer behavior via point-of-view and selfie video on mobile devices in real-world contexts

AI-Powered Video Analysis & Transcription

Automatically transcribe and translate videos in 30 languages and surface insights using Generative AI tools

Participant Recruitment & Panel

Access an international panel of 3 million+ verified B2C and B2B respondents across 150 countries

Automated Journey Mapping

Automatically plot customer journey highs and lows into interactive multimedia Journey Maps and Experience Graphs

Diary Studies & Mobile Ethnography

Run longitudinal diary studies and digital ethnography projects to understand behavior over time

Highlight Reels & Collaborative Insights

Create compelling video highlight reels in minutes to share consumer insights across teams and stakeholders

What Reviewers Say

What works well

Intuitive and user-friendly platform praised by customers for ease of use
Supports research in over 30 languages with AI-powered transcription and translation
End-to-end solution covering recruitment, video capture, AI analysis, and reporting in one platform
Strong enterprise security credentials including SOC 2, ISO 27001, HIPAA and GDPR compliance

Common concerns

Pricing is not publicly listed, requiring direct contact with sales for cost information
Platform is focused on qualitative video research, which may not suit teams needing quantitative methods

Reviews

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Reviewer Demographics

Top Industries

Enterprise Readiness

ISO 27001

GDPR

HIPAA

SOC 2 Type I

Hellios FSQS

Identity & Access

SSO✓

RBAC✓ Flexible roles and permissions enabling multiple stakeholders to view and analyse feedback

Audit Logs✗

Data Security

At restAES-256

In transitTLS 1.2+

Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%

RPO—

RTO—

Pen test—

Compliance & Portability

Data residency—

Data export

Right to erasure✗

AI Details

Agent Type

Assistant

None

Models Used

Agentic Capabilities

Automatic video transcription in 30 languages Automatic translation to English Generative AI analysis of qualitative video data Automated Journey Mapping and Experience Graph generation AI-powered Insights Repository for centralising and mining video data

Human-in-the-Loop

✗ Not supported

Integrations

MT

Microsoft Teams

Import and analyse interviews, focus groups and usability tests recorded via Microsoft Teams directly into Indeemo.

Native < 1 hour

ZM

Zoom

Import and analyse Zoom-recorded interviews, focus groups and usability tests into the Indeemo platform.

Native < 1 hour

Governance & Compliance

EU AI Act

Classification: None

Data Processing Agreement

None DPA available

Sub-processors

Fully disclosed

View list →

Right to Erasure

✗ Not supported

Change Notifications

None

NIST AI RMF

Not assessed

AiDOOS Managed Deployment

Deploy Indeemo in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12

Deployments

94%

Adoption rate

4.8/5

Post-deploy sat.

2-4 weeks

Time to value

Prerequisites

Organisation account with Indeemo
Definition of research project scope and participant recruitment strategy
Agreement on data privacy and security requirements (GDPR, HIPAA as applicable)
Participant panel or access to Indeemo's international panel

Configuration Options

Screener design and respondent targeting by demographics or geography
Task and study design (diary study, ethnography, product testing, journey mapping)
Role and permissions setup for stakeholders and analysts
Integration of Zoom or Microsoft Teams for importing existing video interviews

Often Deployed With

Common Setup Issues (& how AiDOOS handles them)

How Indeemo Compares

Product	AI & Analytics	Ease of Use	Enterprise Features	Pricing	Integrations	Mobile Experience	Quick Setup	Customer Support	Rating	Price/mo
I Indeemo This product	Excellent	Excellent	Good	Good	Fair	Excellent	Excellent	Excellent	—	$Custom/user
DS dscout	Good	Good	Good	Fair	Fair	Excellent	Good	Good	★ None	$None/user
QX Qualtrics XM	Excellent	Good	Excellent	Poor	Excellent	Good	Fair	Good	★ None	$None/user
UT UserTesting	Good	Good	Good	Fair	Good	Good	Good	Good	★ None	$None/user

Frequently Asked Questions

What types of research can Indeemo be used for?

Indeemo supports a wide range of qualitative and mixed-methods research including diary studies, mobile ethnography, discovery/UX research, mobile qual pre-tasking, video surveys, in-home usage tests (IHUTs), journey mapping, path to purchase, and shopper experience research.

How many languages does Indeemo support?

Indeemo supports video capture and transcription in 30 languages, with automatic AI-powered translation to English, making it suitable for multi-market research projects.

What security certifications does Indeemo hold?

Indeemo is ISO 27001 certified, HIPAA compliant, GDPR compliant, SOC 2 Type I attested (as of November 2025), and Hellios FSQS certified. The platform is also independently penetration tested based on OWASP10 guidelines and supports Two Factor Authentication and Single Sign-On.

Can I recruit research participants through Indeemo?

Yes. Indeemo provides access to an international panel of 3 million+ verified B2C and B2B respondents across 150 countries. You can also bring your own participants. Screener design, programming, and respondent onboarding support is available from Indeemo's Research Ops team.

How does Indeemo's AI analysis work?

Indeemo automatically transcribes uploaded videos in 30 languages and translates them to English. Researchers can then use Generative AI analysis tools within the platform's Insights Repository to surface themes, generate highlight reels, and accelerate decision-making without manual analysis.

Is Indeemo suitable for enterprise and healthcare clients?

Yes. Indeemo works with global brands, international consultancies, healthcare providers, and government departments. The platform is ISO 27001, HIPAA, SOC 2 Type I, and GDPR compliant, and undergoes enterprise information security audits as part of its annual subscription offering.