"Fantastic Support with Useful Features"
I appreciate the excellent customer service from Eileen LaMontagne, which greatly influenced my decision to follow her to Haku. Her help in setting up and explaining the app has been very useful, especially considering my learning curve with new software. The demographic and location information of registrants is incredibly helpful for my events. I find the promotional email setup and video upload features particularly beneficial. These tools help manage and promote my annual recreational cycling events effectively. The learning curve with Haku was challenging because I'm not familiar with new applications, and despite Eileen's helpful guidance, there were no other resources or features that made the process easier. I find the demographic and location reporting useful, and email setups and video uploads streamline event promotion.
"Simple Registration with Exceptional Support"
I enjoy using haku for our annual conference and receptions; it has been a reliable partner for my company over the years. I really like the personalization and responsiveness of the haku team. Their service is both personalized and quick, which improves the experience. The shift from our previous vendor, Cvent, to haku was smooth, as it was easier to replicate our existing setup. This painless process was made even easier by the personalized service from Allison, Paula, and their team. I find the registration and report-pulling features of haku incredibly easy to use, which is vital for my role. I have to pull registration and financial reports daily, and in haku, they're simple to execute. The dashboard is really straightforward, making it easy to find everything I need and create discount codes effortlessly. I would like the ability to personalize the people dashboard and sort registrants by registration date directly on the website without having to download a report to see when people registered and what they paid. Also, I wish there were more customizable options on the People tab, like including fields for amount paid, registration date, and organization alongside the current options. We use haku for easy registration management and find it efficient for pulling necessary reports.
"Perfectly Adapted Event Platform with Exceptional Support"
I absolutely love how haku is perfectly tailored to our needs as a registration platform for sporting events. The platform is incredibly easy to use; I can log in, create an event, and I'm ready to go. The event creation process is intuitive, with categories and detailed settings that make it feel like a custom solution just for us. Moreover, the customer service is fantastic—we have dedicated support and are in constant communication via Slack. Their responsiveness is impressive; they handle small issues in chat, schedule calls for medium problems, and bring in the development team for larger requests. I'm grateful for their willingness to accommodate our language needs and handle special characters. Haku's flexibility in limiting participant numbers, facilitating communication, and setting up email management is a huge benefit. It's been great to see how they're also helping us transition from Mailchimp for newsletters and marketing campaigns. I'm so glad to have found a platform that feels like it was built for our specific requirements without needing to build it ourselves. I can't emphasize enough how much I appreciate having a solution like haku. There are areas where Haku could improve, such as making the system more Slovak-friendly by adding translations and better handling special characters. The limitation in code generation—where the system only supports imports and can't generate random codes directly in the UI—is also a drawback. Additionally, I'd like a faster ticketing system and quicker development responses when we need assistance or feature enhancements. Haku streamlines our event registration with tailored features, simplifies communication via Slack, and adapts flexibly to our needs, boosting our operational efficiency.
S
Small-Business (50 or fewer emp.)
"Amazing Customer Service That Helps Us Excel"
Their customer service is top-notch. They respond quickly to any issues I have, and they also respond directly to our runners, which frees up my time. They're problem solvers and help us look great to our team and donors. They make my job easier. The platform is fairly easy to navigate, and they're always available for tutorials if needed. The only downside, and this is probably true with any new system, is that it took a while to get the reports we needed for financial reconciliation. But again, they were responsive and invested a lot of time and effort to get us what we needed. There's always a learning curve. Haku has allowed us to automate many of our emails. These automations can be sent when our fundraisers hit certain milestones. We can track communications, open rates, customer engagement, and fundraising all in one place. We also now have a partner (not just a vendor) who will assist our runners/fundraisers directly if they have an issue.
"Excellent Support with Flexible Features"
I find Haku extremely useful, especially for handling payments for our international sporting events. Haku's ability to manage registration and fundraising and transfer funds effectively is a big plus, since our previous vendor no longer offers this. I really appreciate the platform's responsiveness, especially Joselyn, our rep, who provides exceptional service. Her ability to handle our questions and help set up events is invaluable. I also like the partner accounts feature, which lets charities oversee their fundraising easily. The Sites feature is great too, letting us create websites for events that didn't have one, and I'm pleased with how simple the registration forms are. While the system isn't perfect, I'm encouraged by Haku's continuous improvements. Their dedication to quality and service makes me want to recommend them. The transition to Haku was challenging because the features and services differed from what we were used to. Some processes with our old vendor were better, making setup difficult at times. Also, for my events, the way team registration is handled has confused participants. I use Haku to process payments for international events efficiently, since it provides registration and fundraising solutions that send funds to us, unlike our previous vendor. Additionally, the responsive customer service, especially from Joselyn, greatly benefits our operations.
C
Corporate Treasurer and Senior Director, Global Treasury Services & Credit
"Top-Tier Endurance Registration with Outstanding Support"
Haku is the leading registration platform for endurance events. The customer service is exceptional, and the on-site event support adds significant value. Some administrative tasks require more clicks than I'd like. Haku manages race registration and related sales, allowing the core event team to focus on putting on the event.
"Excellent Collaboration and Insights That Boosted Our Event"
Working with Suzanne has been fantastic, and she provides great insights and updates that have helped our event grow. Sometimes the platform can be too focused on larger events and overlooks mid-sized ones, and our needs aren't the same. The data, insights, and charity info are great, and they help us be more productive.
S
Small-Business (50 or fewer emp.)
"Great for Targeting and Community Understanding"
I like that each person in our community is treated as a participant, not just an email address. We can see which events they join, how they refer others, and get a better understanding of our community. I also value being able to text participants with race-day information. Updating coupon codes is somewhat inefficient—it takes a while whenever we open a new event. Also, I'd like to see improved year-over-year registration comparisons, though I know that's on the way. Haku helps us reach participants effectively, promote events, and see our community as individuals. It also supports race-day communication through texting.
"Comprehensive Platform That Feels Like Part of Our Team"
As a daily user, I've found that having a marketing platform which combines email, SMS, and CRM features has been really positive. The capability to segment audiences based on live consumer data and purchase history means I rarely need to pull or upload custom lists since I can do segmentation right in the platform. This allows me to tailor both promotional and transactional messages to very specific groups. Having all communication channels integrated also helps me keep a consistent brand voice across every interaction.We worked with our Haku account rep to make sure we were accurately tracking revenue from our email campaigns. This has provided valuable insights into which themes, audiences, offers, and send times work best, allowing us to replicate successes or make adjustments. We also use revenue-tracked URLs to measure campaign performance outside Haku, covering ambassador programs, expo booths, and print ads.Strong marketing automations running in the background are crucial, no matter the team size. The key benefit is that the automation rules you set ensure messages reach consumers at the most relevant points in their individual journeys. For us, automations are easy to set up and especially helpful for reminding runners who haven't finished registration, and for sharing exciting products and experiences soon after they sign up.I really enjoy working closely with our dedicated Haku rep, Allison. She takes time to understand our team, our business, and our runners. She has even participated in some of our events, giving her firsthand knowledge of the workflows we use in Haku. It genuinely feels like we have an extra team member who's always thinking about how to help our business grow and improve.After each event, our rep shares a scorecard with data on our annual performance, including demographics, best-selling products, registration trends, and more. This is invaluable as I plan the next year's marketing calendar. Haku is still developing in terms of email campaign segmentation. Whenever I find a use case that's not yet available, I pass it to our rep, who shares it with the team and it gets added to the roadmap. Additionally, I'd like to see some enhancements to the reporting features, but generally, I can get everything I need from the dashboard as is. We rely on Haku as our all-in-one management platform, handling registration, marketing, event communications, product sales, surveys, and serving as a complete CRM.
S
Small-Business (50 or fewer emp.)
"Flexible and Intuitive with Great Customization Options"
Once configured, haku is fairly straightforward to operate, and I appreciate the wide range of event setup capabilities, especially the ability to modify nearly every part of the registration process. Setting up add-ons and member discount pricing, as well as communicating with event registrants, are all impressive. The online sign-up process is convenient, and keeping track of registrations is simple. I value how easily members can sign into their haku account, with event registration automatically recognizing those tied to their memberships. The customizable form, covering waivers and tailored questions for various groups through logic, is a standout feature, letting us use a single registration setup instead of several for different audiences. Also, our customer experience manager, Suzanne, made the initial configuration quite manageable. We would really benefit from a point-of-sale system, as it would enhance the outreach and marketing tool's value by enabling targeted messaging to members, non-member daily visitors, event ticket holders, and any combination thereof. The event setup functions well but can be tricky to navigate initially, with some settings hard to find, so there's a noticeable learning curve when getting oriented. I think part of that stems from the setup being designed mainly for endurance and running events, so adapting it to a mix of other events requires some creative adjustments. I rely on haku to consolidate membership management, simplify event sign-ups, and provide member-specific pricing. It connects membership and event data for targeted outreach, and its customizable registration forms make event setup smooth for any group.