Build and maintain accurate scoring models without coding expertise
Forwrd is a no-code scoring model management platform designed to eliminate the complexity of maintaining accurate predictive models in dynamic business environments. The platform empowers marketing teams, sales organizations, and business analysts to build, deploy, and continuously update scoring models without requiring data science expertise. Core features include an intuitive visual model builder, automated model maintenance workflows, and real-time scoring capabilities. Forwrd directly addresses the challenge of keeping models synchronized with frequently changing marketing campaigns, product updates, and business priorities. By leveraging AiDOOS, enterprises can streamline deployment governance, integrate scoring models across existing marketing technology stacks, and optimize model performance through centralized management. The platform enables organizations to reduce time-to-value, minimize technical dependencies, and maintain scoring accuracy at scale, making predictive analytics accessible to non-technical business teams.
Marketing teams use Forwrd to build and maintain lead scoring models that identify high-value prospects in real-time. Models automatically adjust as campaign performance data updates, ensuring consistent sales team prioritization.
Retention teams deploy churn prediction models to identify at-risk customers and trigger proactive intervention campaigns. Models evolve as customer behavior patterns change throughout the year.
Marketing departments use Forwrd to predict which customers are most likely to respond to specific campaigns. Models continuously update based on campaign results, improving targeting accuracy over time.
Product and marketing teams collaborate to identify customers most likely to adopt new features. Models automatically incorporate new feature adoption data, keeping predictions current with product evolution.
Sales and marketing teams use Forwrd to build account-level scoring models that prioritize high-value prospects. Models integrate with CRM systems and automatically update as account engagement changes.
Forwrd pricing is customized based on your team size, integrations, and requirements. AiDOOS will get you a scoped proposal — for free.
Create sophisticated scoring models through intuitive visual interface
Enable non-technical teams to build models independently in daysKeep models current without manual intervention or technical expertise
Maintain model accuracy as business conditions and campaigns evolveDeploy scoring models instantly across marketing and sales workflows
Score leads and customers in real-time for immediate decision-makingTrack accuracy and effectiveness metrics across all active models
Identify performance degradation and optimize models proactivelyBuild and manage multiple scoring models for different use cases
Support diverse business requirements from lead scoring to churn predictionEnable business teams and technical experts to collaborate seamlessly
Democratize model building while maintaining quality and governanceAiDOOS-verified review data is collected after deployment. Deploy this product and be among the first to share your experience.
Native integration enables real-time lead scoring within Salesforce, automatically prioritizing opportunities based on Forwrd models
Seamless integration delivers scoring data to HubSpot workflows, enabling automated lead nurturing based on model predictions
Connect Forwrd models to Marketo campaigns for dynamic lead scoring and progressive profiling within marketing automation workflows
Integrate behavioral data from Google Analytics into Forwrd models for improved prediction accuracy and audience segmentation
Pull raw data from enterprise data warehouses to train and update Forwrd models with comprehensive historical data
Receive real-time notifications and model performance alerts within Slack channels for immediate team visibility
Extend Forwrd capabilities through Zapier to connect with hundreds of third-party applications and automate workflows
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Pay for results, not hours
Clear deliverables at each phase
Access to certified specialists