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Marketplace › Marketing › CustomerGauge

CustomerGauge

Leverage your B2B customer data to reduce churn and increase revenue in your accounts.

AiDOOS Verified SAAS Marketing
☆☆☆☆☆ 0 reviews · None
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Category
Marketing
Deployment
Cloud (SaaS)
AiDOOS Deploy
72 hours

About CustomerGauge

CustomerGauge is a B2B customer experience management platform that enables clients to collect customer feedback from multiple stakeholders in an account, create custom dashboards, and link NPS scores to revenue. The platform features Account-Centric NPS, which aggregates respondents into a weighted health score per account, and Revenue-Based NPS, which ties scores to ARR, risk, and expansion in real time. Gaige AI analyzes unstructured feedback across thousands of accounts, identifies drivers of satisfaction and churn, and generates personalized response drafts for account teams. CustomerGauge achieves 5x the average industry response rate and helps clients close the loop within 48 hours. According to the scraped content, CustomerGauge is ranked #1 for B2B CX management by Gartner and has a 9.6/10 quality support score on G2. The platform is built exclusively for B2B and serves industries such as Food & Beverages and Information Technology & Services.

Challenges It Solves

  • B2B companies struggle to link customer feedback to revenue and churn.
  • General-purpose survey tools treat accounts with different revenue values equally, hiding risk.
  • Organizations lack visibility into account-level sentiment across multiple stakeholders.
  • Close-the-loop processes are often missing or not tracked, leading to unresolved customer issues.

Screenshots

CustomerGauge screenshot 1
CustomerGauge screenshot 1 CustomerGauge screenshot 2 CustomerGauge screenshot 3 CustomerGauge screenshot 4 CustomerGauge screenshot 5 CustomerGauge screenshot 6 CustomerGauge screenshot 7

Use Cases

Churn Reduction

Identify at-risk accounts early using NPS and revenue data to proactively intervene.

Revenue Expansion

Spot expansion opportunities in high-satisfaction accounts and tie CX to growth.

Voice of Customer Program

Systematically gather and act on feedback across the entire account journey.

Pricing

Custom pricing — built for your team

CustomerGauge pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.

Starter Business Enterprise
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None-day free trial available — No credit card required. Full access to all features.

Key Features

Account-Centric NPS

Patented methodology that aggregates multi-stakeholder feedback into weighted account health scores.

Revenue-Based NPS

Links NPS scores to annual recurring revenue to quantify risk and opportunity.

Gaige AI

Analyzes unstructured feedback and auto-generates personalized response drafts.

Closed-Loop Tracking

Ensures every piece of feedback gets followed up within 48 hours.

Custom Dashboards

Create dashboards that tell the revenue story, not just display scores.

Multi-Stakeholder Feedback Collection

Survey multiple contacts per account to get the full picture.

What Reviewers Say

What works well

  • Patented Account-Centric NPS tailored for B2B.
  • Directly ties feedback to revenue for CFO-friendly reporting.
  • High response rates (5x industry average) and fast close-loop.
  • Ranked #1 for B2B CX by Gartner with high support ratings.

Common concerns

  • Pricing is not publicly disclosed; requires demo.
  • Primarily focused on NPS methodology, may not suit non-NPS programs.
  • Limited to B2B use cases; not designed for B2C.

Reviews

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Enterprise Readiness

GDPR
SOC 2

Identity & Access

SSO SAML 2.0, OpenID Connect
RBAC None
Audit Logs

Data Security

At restAES-256
In transitTLS 1.2+
Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%
RPO
RTO
Pen test

Compliance & Portability

Data residencyUS, EU
Data export
Right to erasure

Integrations

Salesforce

Syncs customer feedback data and account scores with Salesforce CRM for sales and account management teams.

Native 2-4 hours ⇄ Bi-directional

Microsoft Dynamics 365

Integrates feedback and NPS data into Dynamics for account-based insights.

Native 2-4 hours ⇄ Bi-directional

HubSpot

Connects CustomerGauge feedback to HubSpot for closed-loop follow-up.

Native < 1 hour ⇄ Bi-directional

Slack

Sends alerts and notifications for critical feedback or account changes.

Native < 1 hour

Power BI

Exports CustomerGauge data for custom reporting and dashboards.

Native 2-4 hours

Tableau

Integrates with CustomerGauge for advanced data visualization.

Third_Party 2-4 hours

Governance & Compliance

EU AI Act

Classification: None

Data Processing Agreement

None DPA available

Sub-processors

Not disclosed

Right to Erasure

✗ Not supported

Change Notifications

None

NIST AI RMF

Not assessed

AiDOOS Managed Deployment

Deploy CustomerGauge in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12
Deployments
94%
Adoption rate
4.8/5
Post-deploy sat.
2-4 weeks
Time to value

Prerequisites

  • Active CustomerGauge account
  • Salesforce or CRM integration set up
  • Admin access for SSO configuration

Configuration Options

  • SSO integration
  • Automated survey triggers
  • Custom dashboard setup

How CustomerGauge Compares

Product AI & Analytics Ease of Use Enterprise Features Pricing Integrations Mobile Experience Quick Setup Customer Support Rating Price/mo
CustomerGauge This product
Good Good Excellent Fair Good Good Good Excellent $Custom/user
Qualtrics
Excellent Good Excellent Poor Excellent Good Good Good ★ None $None/user
Medallia
Excellent Good Excellent Poor Excellent Good Fair Good ★ None $None/user
SurveyMonkey
Fair Excellent Fair Excellent Good Good Excellent Good ★ None $None/user
Virtual Delivery Center · A new delivery category

A Virtual Delivery Center for CustomerGauge

Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.

  • Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
  • Refundable on unused Delivery Units, anytime — no questions asked
  • Re-delivery guarantee on acceptance miss
  • Pre-flight delivery sizing — you see the plan before you commit

How a Virtual Delivery Center delivers CustomerGauge

Outcome-based delivery via AiDOOS’s VDC model.  Why VDC vs traditional consulting? →

Outcome-Based

Pay for results, not hours

Milestone-Driven

Clear deliverables at each phase

Expert Network

Access to certified specialists

Implementation Timeline

1
Discover
Requirements & assessment
2
Integrate
Setup & data migration
3
Validate
Testing & security audit
4
Rollout
Deployment & training
5
Optimize
Performance tuning
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Frequently Asked Questions

Does CustomerGauge support Account-Centric NPS?
Yes, CustomerGauge uses a patented Account-Centric NPS methodology that aggregates feedback from multiple stakeholders per account, weighted by relationship value. This gives a single health score per account, not just individual responses.
Can CustomerGauge integrate with my CRM?
Yes, CustomerGauge offers native integrations with Salesforce, Microsoft Dynamics 365, and HubSpot for bidirectional data sync, enabling closed-loop follow-ups and revenue tracking. AiDOOS can pre-wire these integrations during deployment.
What AI capabilities does CustomerGauge have?
CustomerGauge's Gaige AI analyzes unstructured feedback across accounts, surfaces key drivers of satisfaction and churn, and generates personalized response drafts for account managers to close the loop quickly.
Is CustomerGauge suitable for B2B companies only?
Yes, CustomerGauge is built exclusively for B2B, focusing on account-level feedback aggregation, revenue-based NPS, and churn prediction tied to ARR. It is ranked #1 for B2B CX management by Gartner.
What is the typical response rate for CustomerGauge surveys?
CustomerGauge claims a 5x average industry response rate, with 50% of clients closing the loop within 48 hours, thanks to its account-centric approach and automated workflows.
Does CustomerGauge offer a free trial or demo?
CustomerGauge offers a product demo upon request through their website. AiDOOS can arrange a demo during the deployment process.

Quick Stats

Rating
12
Deployments
72 hours
Live in
99.9%
Uptime SLA
Deployment Complexity
Moderate (3/5)
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Vendor

CustomerGauge
Founded 2007 · Amsterdam
Verified Vendor

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