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Catalyst

Customer Success Software for Agile Growth

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Category
Marketing
Deployment
Cloud (SaaS)
API Access
Yes
AiDOOS Deploy
72 hours

About Catalyst

Catalyst, now part of Totango, is a customer growth platform designed to help post-sales teams identify and capitalize on expansion and upsell opportunities. The platform enables teams to prioritize value delivery, align around customer outcomes, and transform customer success from a cost center into a revenue engine. Key capabilities include customer health scoring, journey mapping, automated workflows, and AI-powered churn intelligence (Unison). Catalyst integrates with popular business tools such as Salesforce, HubSpot, Zendesk, Gmail, and Slack, providing a unified view of customer interactions. Totango's overall Customer Growth platform combines customer management software, predictive revenue intelligence, and a value methodology to help businesses retain and grow customers. The product is used by enterprises seeking to scale customer success efforts, improve engagement, and drive recurring revenue.

Challenges It Solves

  • Difficulty in identifying expansion and upsell opportunities
  • High customer churn rates
  • Lack of visibility into customer health and engagement
  • Misalignment between customer success and sales teams

Screenshots

Catalyst screenshot 1
Catalyst screenshot 1 Catalyst screenshot 2 Catalyst screenshot 3 Catalyst screenshot 4 Catalyst screenshot 5 Catalyst screenshot 6 Catalyst screenshot 7

Use Cases

Customer Retention

Identify at-risk customers early and take proactive actions to reduce churn.

Expansion Revenue

Uncover upsell and cross-sell opportunities by analyzing customer health and engagement.

Customer Onboarding

Streamline and automate onboarding processes to accelerate time-to-value.

Pricing

Custom pricing — built for your team

Catalyst pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.

Enterprise Premier
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Key Features

Customer Health Score

Tailor health scores to customer segments for improved accuracy.

Customer Journey Templates

Implement new strategies quickly with pre-built customer journeys.

Automated Workflows

Automate manual tasks to improve efficiency and effectiveness.

Churn Intelligence (Unison)

AI-powered detection of churn risks and expansion opportunities.

Integration Hub

Connect with CRM, support, communication tools like Salesforce, HubSpot, Zendesk, Slack.

Complete Customer Account Profiles

Centralize customer data into single customer profiles.

What Reviewers Say

What works well

  • Comprehensive customer success platform with AI-powered insights
  • Strong integration ecosystem with major CRM and support tools
  • Award-winning product recognized by G2 and TrustRadius

Common concerns

  • Pricing not publicly disclosed, requires contacting sales
  • May be overkill for small businesses with simple CS needs

Reviews

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No reviews yet for Catalyst

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Enterprise Readiness

SOC 2
GDPR

Identity & Access

SSO SCIM, SSO
RBAC None
Audit Logs

Data Security

At restAES-256
In transitTLS 1.2+
Key mgmtVendor-managed

SLA & Availability

Uptime SLA99.9%
RPO
RTO
Pen test

Compliance & Portability

Data residencyUnited States
Data export
Right to erasure

Integrations

Slack

Share customer health and account updates in Slack, create touchpoints and tasks without a Totango seat.

Native < 1 hour ⇄ Bi-directional

Salesforce

Sync CRM data attributes to Totango accounts and write back tasks and touchpoints in real-time.

Native 1-2 hours ⇄ Bi-directional

Microsoft Outlook

Automatically log emails and replies as touchpoints in customer timelines.

Native < 1 hour ⇄ Bi-directional

Zendesk

Integrate help desk tickets, CSAT ratings, and customer health data to trigger workflows and early warnings.

Native 1-2 hours ⇄ Bi-directional

Gmail

Chrome extension to log emails as touchpoints without leaving Gmail.

Native < 1 hour ⇄ Bi-directional

HubSpot Sales Hub

Import HubSpot CRM data attributes and write back Totango tasks and touchpoints.

Native 1-2 hours ⇄ Bi-directional

Governance & Compliance

EU AI Act

Classification: None

Data Processing Agreement

None DPA available

Sub-processors

Not disclosed

Right to Erasure

✗ Not supported

Change Notifications

None

NIST AI RMF

Not assessed

AiDOOS Managed Deployment

Deploy Catalyst in 72 hours

AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.

12
Deployments
94%
Adoption rate
4.8/5
Post-deploy sat.
2-4 weeks
Time to value

Prerequisites

  • Totango account with admin access
  • API credentials for integrations
  • SSO configuration details

Configuration Options

  • Customer health score customization
  • Workflow automation templates
  • Integration connectors
  • User role and permission settings

How Catalyst Compares

Product AI & Analytics Ease of Use Enterprise Features Pricing Integrations Mobile Experience Quick Setup Customer Support Rating Price/mo
Catalyst This product
Good Good Excellent Fair Good Fair Good Good $Custom/user
Gainsight
Excellent Good Excellent Fair Excellent Good Fair Good ★ None $None/user
ChurnZero
Good Good Good Fair Good Fair Good Good ★ None $None/user
PlanHat
Good Excellent Fair Good Good Poor Excellent Good ★ None $None/user
Virtual Delivery Center · A new delivery category

A Virtual Delivery Center for Catalyst

Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.

  • Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
  • Refundable on unused Delivery Units, anytime — no questions asked
  • Re-delivery guarantee on acceptance miss
  • Pre-flight delivery sizing — you see the plan before you commit

How a Virtual Delivery Center delivers Catalyst

Outcome-based delivery via AiDOOS’s VDC model.  Why VDC vs traditional consulting? →

Outcome-Based

Pay for results, not hours

Milestone-Driven

Clear deliverables at each phase

Expert Network

Access to certified specialists

Implementation Timeline

1
Discover
Requirements & assessment
2
Integrate
Setup & data migration
3
Validate
Testing & security audit
4
Rollout
Deployment & training
5
Optimize
Performance tuning
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Frequently Asked Questions

What is Catalyst and how does it differ from the main Totango platform?
Catalyst is a customer growth platform within Totango focused on driving expansion and upsell opportunities by helping teams prioritize value delivery and revenue outcomes. It complements Totango's core customer success solutions.
Does Catalyst integrate with Salesforce and other CRMs?
Yes, Catalyst (via Totango) offers native integrations with Salesforce, HubSpot Sales Hub, and other CRMs to sync data attributes and enable bidirectional updates.
What AI capabilities does Catalyst offer?
Catalyst leverages Totango's AI-powered customer intelligence to surface churn risks and identify expansion opportunities. It includes predictive revenue intelligence and automation.
Can I deploy Catalyst through AiDOOS?
Yes, Catalyst can be deployed via AiDOOS Marketplace with full integration support, typically set up in 72 hours with a moderate complexity rating.
What industries does Catalyst serve?
Catalyst is designed for post-sales teams in B2B SaaS and technology companies that need to scale customer success and revenue growth, serving enterprise organizations.
Does Catalyst offer a free trial?
There is no mention of a free trial on the website; pricing is typically available through sales inquiry. However, a demo can be requested.

Quick Stats

Rating
12
Deployments
72 hours
Live in
99.9%
Uptime SLA
Deployment Complexity
Moderate (3/5)
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Vendor

Totango
New York, NY
Verified Vendor

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