The all-in-one platform for modern direct mail
BirdseyePost is a direct mail automation platform that helps businesses integrate physical postcards into their marketing mix. It allows users to create targeted postcards, choose audiences, personalize content, and track engagement in real-time. The platform offers features like SnapCapture technology for QR code lead capture, address verification, and integrations with popular tools such as Shopify, Klaviyo, HubSpot, and Toast. It is designed for ecommerce brands, retailers, home service providers, and other businesses looking to drive conversions through personalized direct mail. With BirdseyePost, users can automate lifecycle and retention marketing, acquire new customers with precise targeting, and sync engagement data back to their existing systems. The service emphasizes speed, with campaigns launching in a few days, and provides done-for-you options and 24/7 support. BirdseyePost aims to make direct mail as measurable and efficient as digital channels, offering open rates of 90% compared to 37% for email, and lower customer acquisition costs than paid advertising. AiDOOS enhances deployment by providing a structured implementation methodology, expert guidance, and seamless integration with existing martech stacks, ensuring businesses can quickly adopt and maximize the value of BirdseyePost's direct mail campaigns.
Re-engage lapsed customers with personalized postcards triggered by purchase history or inactivity.
Send automated postcards to customers who abandoned their cart, offering incentives to complete the purchase.
Use SnapCapture QR codes to capture contact information from recipients scanning your postcards.
Target specific geographic areas with offers to drive foot traffic for retailers and home service providers.
BirdseyePost pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Capture leads instantly when customers scan QR codes on your mailers.
Set up rules to automatically send postcards based on customer actions like cart abandonment or purchases.
Monitor campaign performance with live engagement metrics including delivery, scans, and revenue.
Customize each postcard with tailored content based on customer data and preferences.
Connect with Shopify, Klaviyo, HubSpot, and Toast to sync data and trigger mail from existing workflows.
Ensure accurate delivery with automated address validation.
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Automatically trigger personalized postcards based on customer order data, such as cart abandonment, post-purchase follow-ups, and win-back campaigns.
Extend your Klaviyo email and SMS flows with direct mail by activating segments and engagement events to send physical postcards automatically.
Sync contact data and sequences with HubSpot to trigger direct mail from CRM events and automatically update contact profiles with engagement results.
Connect Toast POS data to trigger direct mail campaigns for restaurants, such as win-back offers and loyalty promotions.
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AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
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BirdseyePost This product
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Good | Excellent | Good | Good | Good | Fair | Excellent | Excellent | — | $Custom/user |
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Postable
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Poor | Good | Poor | Good | Poor | Fair | Good | Fair | — | $Custom/user |
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PFL
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Good | Fair | Excellent | Fair | Good | Fair | Fair | Good | — | $Custom/user |
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Inkit
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Fair | Good | Good | Fair | Good | Fair | Good | Good | — | $Custom/user |
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Pay for results, not hours
Clear deliverables at each phase
Access to certified specialists