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Base
The AI Engagement OS for customer-led growth
About Base
Base is an AI-powered Engagement Operating System designed to drive post-sale growth by automating customer engagement across the entire lifecycle. The platform unifies customer data, customer-facing journeys, advocacy programs, and AI agents into one operating system. It enables teams to activate customers across onboarding, retention, expansion, references, referrals, reviews, and community. Base's AI agents work 24/7 to automate references, advocacy, surfacing insights, and engagement opportunities. The platform includes specialized agents for community management, advocacy, reference matching, campaign creation, data analytics, customer support, next-best actions, onboarding, social proof, adoption nudges, and renewals. Base integrates with CRM, marketing automation, messaging, gifting, and review platforms. It offers enterprise-grade security with SOC 2 Type 2 compliance, AES-256 encryption, and role-based access control. The platform helps companies turn customers into a growth engine by automating touchpoints that drive retention, expansion, and loyalty. Base positions itself as an all-in-one solution for customer-led growth, enabling teams to orchestrate the entire customer journey from onboarding to renewal with AI-powered engagement. AiDOOS further enhances Base's deployment and adoption by providing a curated marketplace of AI agents and integrations, allowing companies to seamlessly extend and customize their post-sale engagement workflows without complex development.
Challenges It Solves
- B2B companies lack infrastructure to engage customers after the deal closes, leading to churn.
- Customer reference management is manual and slow, causing missed sales opportunities.
- Advocacy programs are fragmented and hard to scale, limiting customer-led growth.
- Customer engagement data is siloed across teams, preventing personalized experiences.
Screenshots
Use Cases
Reference Management
Automate the identification, approval, and delivery of customer references to sales teams to help close deals faster.
Advocacy Program Management
Build and scale advocacy programs by identifying ready advocates, triggering the right asks, and measuring revenue impact.
Customer Story Capture
Automatically capture customer proof from call recordings and turn them into testimonials, quotes, and case studies.
Review Generation
Identify the right moments to ask for reviews and automate review campaigns to build trust and credibility.
Pricing
Custom pricing — built for your team
Base pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Automatically identifies, matches, and manages customer references for active deals.
Identifies top advocates, runs campaigns, manages rewards, and tracks advocacy impact.
Facilitates and scales customer communities with AI-driven engagement, moderation, and insights.
Turns a goal into a complete customer marketing campaign, from concept to execution-ready brief.
Turns customer engagement data into clear insights, reports, and revenue impact.
Ask anything and get the perfect match instantly, for healthcare case studies, deal references, or customer stories.
What Reviewers Say
What works well
- AI agents automate time-consuming post-sale tasks like reference matching and advocacy campaigns.
- Unifies customer data across CRM, product usage, and support for a 360-degree view.
- Strong security and compliance with SOC 2 Type 2, GDPR, and CCPA readiness.
Common concerns
- Pricing is not publicly disclosed, requiring a demo to get started.
- As a relatively new product, the user community and third-party integrations are still growing.
Reviews
No reviews yet for Base
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Salesforce
Sync customer advocacy data, track references and referrals impact.
HubSpot
Connect customer engagement data to HubSpot for smarter workflows.
Marketo
Feed customer experience data into Marketo for automated campaigns.
Intercom
Engage customers in-app and leverage real-time behaviors for personalized content.
Gong
Connect call recordings to automatically extract customer proof and expansion signals.
Slack
Deliver approved customer stories, quotes, and clips directly to sales teams in Slack.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✗ Not supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy Base in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Active CRM (Salesforce or HubSpot)
- Customer call recording integration (Gong or similar)
- SSO provider configured
Configuration Options
- Connect CRM and call recording sources
- Set up AI agents and automation rules
- Configure role-based access and SSO
- Define advocacy program campaigns
How Base Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
B
Base This product
|
Excellent | Good | Excellent | Fair | Excellent | Fair | Good | Good | — | $Custom/user |
|
GS
Gainsight
|
Excellent | Good | Excellent | Fair | Excellent | Good | Good | Excellent | ★ None | $None/user |
|
IF
Influitive
|
Good | Excellent | Good | Good | Good | Good | Excellent | Good | ★ None | $None/user |
|
UE
UserEvidence
|
Good | Good | Fair | Good | Fair | Fair | Excellent | Good | ★ None | $None/user |
A Virtual Delivery Center for Base
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Base
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists