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AppMetrica
Affordable and reliable all-in-one mobile app analytics tool
About AppMetrica
AppMetrica is an all-in-one mobile app analytics tool developed by Yandex Ads. It provides comprehensive analysis of user behavior, in-app revenue, mobile acquisition campaigns, and crashlytics. Launched in 2013, it serves over 60,000 mobile apps worldwide, including brands like Azur Games, METRO, Burger King, and Brave Stars. AppMetrica is used by user acquisition teams, product managers, revenue managers, and analytics experts across industries such as Computer Games and Information Technology and Services. The tool helps users find actionable insights to maximize app revenue. It offers an affordable and reliable solution for mobile app analytics, combining multiple functions in one platform. AI-driven insights and integration capabilities enhance deployment and adoption, enabling businesses to optimize their app performance. AppMetrica's core value proposition is providing a comprehensive, cost-effective solution for understanding and improving mobile app metrics.
Challenges It Solves
- Understanding user behavior in mobile apps
- Optimizing acquisition campaigns for mobile apps
- Tracking in-app revenue and monetization
- Reducing app crashes and improving stability
Use Cases
User Retention Analysis
Analyze user retention and churn to improve long-term engagement.
Campaign Performance Tracking
Measure effectiveness of marketing campaigns and optimize spend.
Revenue Optimization
Track in-app purchases and ad revenue to maximize monetization.
App Stability Monitoring
Monitor crashes and errors to improve app stability.
Pricing
Custom pricing — built for your team
AppMetrica pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Comprehensive analysis of user actions in your app.
Track and optimize mobile acquisition campaigns.
Monitor purchases, subscriptions, and ad revenue.
Real-time crash reporting and analysis.
Segment users by behavior and retention.
Build personalized analytics views.
What Reviewers Say
What works well
- Affordable pricing with a generous free tier.
- All-in-one analytics including crashlytics.
Common concerns
- Limited integrations compared to some competitors.
- Advanced features may require paid plans.
Reviews
No reviews yet for AppMetrica
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Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
Firebase
Integrates with Firebase to pull app analytics data.
Google Analytics
Integration to export AppMetrica data to Google Analytics.
AppsFlyer
Attribution data integration with AppsFlyer.
Adjust
Attribution integration with Adjust.
Yandex Metrica
Integration with Yandex Metrica for web analytics.
Facebook Ads
Integration with Facebook Ads for campaign tracking.
Google Ads
Integration with Google Ads for ad campaign analytics.
Crashlytics
Integration with Firebase Crashlytics for crash data.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
None DPA available
Sub-processors
Not disclosed
Right to Erasure
✗ Not supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy AppMetrica in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Active Yandex Ads account
- Mobile app with SDK integration capability
- Configured app store accounts (Google Play, App Store)
Configuration Options
- Set up event tracking
- Configure conversion goals
- Integrate ad networks
- Enable crash reporting
How AppMetrica Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
A
AppMetrica This product
|
Good | Good | Fair | Excellent | Fair | Excellent | Good | Fair | — | $Custom/user |
|
FA
Firebase Analytics
|
Good | Excellent | Good | Excellent | Excellent | Excellent | Excellent | Good | ★ None | $None/user |
|
MP
Mixpanel
|
Excellent | Good | Excellent | Fair | Excellent | Good | Good | Good | ★ None | $None/user |
|
AM
Amplitude
|
Excellent | Good | Excellent | Fair | Excellent | Good | Good | Good | ★ None | $None/user |
A Virtual Delivery Center for AppMetrica
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers AppMetrica
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists