· 0 reviews
Actito
The Customer Engagement Platform that makes every journey count
About Actito
Actito is a European Customer Engagement Platform (CEP) designed for marketing teams seeking full control over personalized customer engagement without technical dependencies. It enables users to design, orchestrate, and optimize omnichannel journeys across email, SMS, push notifications, WhatsApp, and more from a single intuitive platform. Actito unifies data sources to create a complete customer view, leverages AI for content generation, segment refinement, and journey optimization, and provides robust analytics, reporting, and A/B testing. The platform is built on 100% European infrastructure with ISO 27001 certification and compliance with NIS 2 and GDPR, ensuring security and data protection. As part of the Ibexa orchestration stack, Actito works seamlessly with other Ibexa solutions like Quable (PIM), Raptor (CDP), and Ibexa DXP to deliver consistent, personalized experiences at scale. With over 400 trusted brands, Actito drives measurable growth: 96% user satisfaction, 41% increase in omnichannel journeys within 6 months, and 30% higher email revenue. AiDOOS enhances deployment and adoption by providing a global marketplace of experts for rapid implementation, integration, and ongoing optimization, ensuring businesses maximize their investment.
Challenges It Solves
- Fragmented customer data across channels
- Difficulty orchestrating personalized omnichannel campaigns
- Dependence on IT for marketing execution
- Lack of real-time analytics and optimization
Screenshots
Use Cases
Personalized Email Marketing
Create and send targeted email campaigns with dynamic content based on customer data.
Omnichannel Campaign Orchestration
Design customer journeys that span multiple channels like email, SMS, push, and WhatsApp.
Real-Time Customer Engagement
Trigger personalized messages based on real-time customer behavior and interactions.
A/B Testing and Optimization
Test different journey variants and content to optimize engagement and conversion rates.
Pricing
Custom pricing — built for your team
Actito pricing is tailored to your organisation's size, integrations, and requirements. AiDOOS generates your proposal instantly — scoped & ready in seconds.
Key Features
Transform valuable information into personalized experiences by unifying data sources.
Engage customers across email, SMS, push, WhatsApp with shared audiences and consistent rules.
Design and automate real-time customer journeys that turn isolated interactions into conversations.
Measure performance at journey-step level, A/B test, and iterate based on results.
Automate content generation, segment refinement, and journey optimization with AI.
Protect data with 100% European infrastructure, ISO 27001, NIS 2, and GDPR compliance.
What Reviewers Say
What works well
- Easy-to-use interface for marketing teams, reducing IT dependency.
- Strong omnichannel capabilities covering email, SMS, push, and WhatsApp.
Common concerns
- Pricing not publicly disclosed, requires contacting sales.
- Limited third-party app integrations compared to larger platforms.
Reviews
175 verified reviewsReviewer Demographics
Top Industries
Enterprise Readiness
Identity & Access
Data Security
SLA & Availability
Compliance & Portability
Integrations
1,300+ total appsSalesforce
Sync customer data and automate campaigns between Actito and Salesforce.
HubSpot
Integrate marketing activities and audience data between Actito and HubSpot.
Shopify
Connect e-commerce customer data for personalized omnichannel journeys.
Magento
Sync product and customer data to power personalized campaigns.
WordPress
Integrate content and user data for consistent cross-channel messaging.
Mailchimp
Sync audience segments and email performance data.
Zapier
Connect Actito with thousands of apps via Zapier's no-code workflows.
Governance & Compliance
EU AI Act
Classification: None
Data Processing Agreement
Standard Contractual Clauses DPA available
Sub-processors
Fully disclosed
Right to Erasure
✓ Supported
Change Notifications
None
NIST AI RMF
Not assessed
AiDOOS Managed Deployment
Deploy Actito in 72 hours
AiDOOS handles setup, CRM integration, SSO config, and user provisioning. Your team goes live — not your IT department.
Prerequisites
- Active Actito subscription
- SSO provider (SAML/OAuth)
- API access enabled
Configuration Options
- Single sign-on
- Webhook setup
- Audit log integration
How Actito Compares
| Product | AI & Analytics | Ease of Use | Enterprise Features | Pricing | Integrations | Mobile Experience | Quick Setup | Customer Support | Rating | Price/mo |
|---|---|---|---|---|---|---|---|---|---|---|
|
A
Actito This product
|
Good | Good | Good | Fair | Good | Fair | Good | Excellent | — | $Custom/user |
|
KL
Klaviyo
|
Excellent | Excellent | Good | Good | Excellent | Good | Excellent | Good | ★ None | $20/user |
|
BZ
Braze
|
Excellent | Good | Excellent | Poor | Excellent | Excellent | Fair | Good | ★ None | $None/user |
|
SM
Salesforce Marketing Cloud
|
Good | Fair | Excellent | Poor | Excellent | Fair | Fair | Good | ★ None | $None/user |
A Virtual Delivery Center for Actito
Pre-vetted experts and AI agents in the loop, assembled as a delivery pod. Pay in Delivery Units — universal pricing across roles, seniority, and tech stacks. No hiring, no contracting, no procurement cycle.
- Plans from $2,000 — Starter Pack, 10 Delivery Units, 90 days
- Refundable on unused Delivery Units, anytime — no questions asked
- Re-delivery guarantee on acceptance miss
- Pre-flight delivery sizing — you see the plan before you commit
How a Virtual Delivery Center delivers Actito
Outcome-based delivery via AiDOOS’s VDC model. Why VDC vs traditional consulting? →
Outcome-Based
Pay for results, not hours
Milestone-Driven
Clear deliverables at each phase
Expert Network
Access to certified specialists