Welcome to Knowledge Base!

KB at your finger tips

This is one stop global knowledge base where you can learn about all the products, solutions and support features.

Categories
All

Products-VWO

Revolutionizing Website Optimization with VWO Interface

Empowering Marketers with VWO Interface

VWO's interface offers a revolutionary solution for marketers by eliminating the need for IT dependencies. Traditionally, marketing teams had to rely on design and development teams to implement experiments, causing delays and hindering growth. With VWO's simple interface, marketers can now make changes to their websites independently, accelerating their optimization projects and ensuring timely improvements. This independence from inter-team dependencies allows growth teams to operate at their full potential, streamlining processes and driving higher conversions.

Seamless Campaign Setup with VWO Visual Editor

The VWO Platform's visual campaign builder simplifies the process of setting up growth campaigns. Through the intuitive visual editor, marketers can effortlessly create A/B tests and other campaigns in minutes. The editor facilitates loading pages even behind login walls, offering versatility in experimentation. Moreover, the unlimited undo feature ensures mistakes can be rectified swiftly, enhancing the efficiency of the campaign creation process. This user-friendly interface empowers growth teams to execute experiments with ease, fostering a culture of continuous optimization and innovation.

Effortless Experimentation with VWO WYSIWYG Editor

VWO's WYSIWYG visual editor eliminates the need for coding, allowing marketers and growth teams to build experiments effortlessly. By leveraging drag-and-drop functionality, users can modify website elements rapidly without any technical knowledge. This intuitive editor enables quick changes to headlines, buttons, images, and other elements, facilitating the creation of multiple variations for testing. VWO's automated traffic distribution evenly allocates website traffic to different variations, enabling users to identify the most effective design elements efficiently. The speed and agility of the WYSIWYG editor make it a valuable asset for rapid prototyping and testing of new ideas.

Advanced Editing Capabilities with VWO JS Editor

For CRO teams with dedicated developers, VWO offers a powerful code editor designed for making sophisticated changes directly in HTML/CSS/JS. The JS editor provides advanced editing capabilities, allowing teams to execute complex experiments and customize the website's design extensively. By enabling CSS modifications for font styles, colors, and layout elements, the editor empowers users to experiment not only with individual page elements but also with overall website aesthetics. This feature-rich editor caters to the needs of mature CRO teams seeking granular control over their optimization efforts.

Data-Driven Insights for Effective Experimentation

VWO Insights equips users with powerful tools for data-driven experimentation. By leveraging heatmaps, clickmaps, and visitor recordings, marketers can gain profound insights into visitor behavior and identify areas for improvement. The form analytics feature enables the identification of friction points in forms, optimizing the user experience. Additionally, intelligent surveys enable direct feedback from visitors, aiding in understanding user preferences and pain points. These insights empower teams to formulate data-backed hypotheses, driving impactful experimentation and conversion optimization.

Enhanced Decision Making with VWO Reports

VWO's comprehensive dashboard and reports facilitate informed decision-making to enhance conversions consistently. By analyzing conversion rate trends and comparing test performances, users can identify winning variations with ease. The customizable reporting options cater to diverse stakeholders, allowing for personalized insights based on individual needs. Moreover, the ability to segment data enables the identification of profitable user segments, optimizing targeting strategies for maximum impact. VWO's reporting capabilities empower organizations to make strategic decisions based on actionable data, driving continuous growth and success.


Stay Ahead in Today’s Competitive Market!
Unlock your company’s full potential with a Virtual Delivery Center (VDC). Gain specialized expertise, drive seamless operations, and scale effortlessly for long-term success.

Book A Meeting To Setup A VDCovertime

Optimize Your Success with VWO's Award-winning 24x7 Customer Support

Award-winning Customer Support

VWO provides exceptional 24x7 support to accelerate your optimization journey. Whether you have a simple query or are navigating complex experiments, our dedicated team of technical experts is here to assist you. Our support staff act as partners, helping you troubleshoot any optimization roadblocks you may encounter. At VWO, we prioritize delivering outstanding customer support, ensuring that your questions are addressed promptly with fast and valuable responses.

Read article

Revolutionize Your Testing Strategies with VWO Server-Side Testing

What is server-side testing?

Server-side testing is a sophisticated method of A/B testing that allows variations to be rendered directly from the webserver to the visitor"s device. This approach enables more advanced tests that can improve user experience without affecting performance. Server-side testing opens up new experimentation possibilities deep within your tech stack, enhancing your ability to run complex tests beyond just UI changes.

Read article

Unlocking Website Potential: VWO Visitor Behavior Analysis Explained

Understanding Visitor Behavior Analysis

Visitor behavior analysis is a qualitative research method that focuses on tracking visitors' website behavior to optimize the site-wide experience. By employing various qualitative tools, it helps in understanding on-site behavior, identifying experience breakages, connecting with individual visitors for feedback, and optimizing critical pages like the homepage and product pages. This analysis provides insights into keeping visitors engaged and solving their pain points.

Read article

Elevating Conversions and Sales with VWO: Success Stories

Driving Growth Through Data-Driven Optimization

VWO, a leading platform for optimization and experimentation, has empowered numerous brands across various industries to achieve remarkable success in boosting sales and conversions. By leveraging VWO's suite of capabilities, including A/B testing, behavior analytics, form analytics, heatmaps, and more, businesses have been able to make data-driven decisions that enhance user experiences and drive growth. Through VWO's web experimentation and server-side testing features, companies can test and iterate on different elements of their websites to optimize for higher conversion rates and customer engagement.

Read article

Enhancing User Experience with VWO Usability Testing

Understanding Usability Testing

Usability testing is a vital user-centered design technique that involves evaluating products, apps, or websites by testing them on individuals who represent the target market. The primary goal is to measure the intuitiveness of the design, user flows, and content, providing valuable insights into real user interactions. This process ranges from traditional laboratory testing to remote tests using automated tools for data collection.

Read article