Enhancing Customer Engagement with Veeva Vault CRM and Veeva OpenData Globally

KB at your finger tips

This is one stop global knowledge base where you can learn about all the products, solutions and support features.

Products-Veeva CRM

Enhancing Customer Engagement with Veeva Vault CRM and Veeva OpenData Globally

Bayer's Commitment to Veeva Solutions

Bayer, one of the top 20 biopharmaceutical companies globally, has made a significant commitment to adopt Veeva Vault CRM and Veeva OpenData on a global scale. By embracing Veeva's innovative solutions, Bayer aims to establish a connected software and data foundation that will drive future growth and innovation within the life sciences industry. This strategic move positions Bayer as a pioneer in leveraging cutting-edge technology to optimize customer engagement and operational efficiency.

Benefits of Veeva Vault CRM

Veeva Vault CRM represents the next generation of customer relationship management tailored specifically for the life sciences sector. By migrating to Vault CRM, Bayer is harmonizing its customer reference data on a global scale, enabling enhanced efficiency and continuous innovation. This unified approach to managing master data empowers Bayer to leverage AI-driven strategies for engaging customers across various channels and geographies, ultimately leading to more precise and effective interactions.

Empowering Sales and Marketing Teams

With an existing partnership with Veeva, Bayer already utilizes Veeva CRM to drive omnichannel engagement with healthcare professionals in over 80 countries. The expansion of Veeva OpenData will further enhance Bayer's capabilities by replacing legacy data products with standardized, high-quality customer reference data worldwide. By streamlining its data landscape, Bayer ensures its field teams receive accurate and timely information to better serve their customers, enabling them to stay ahead in a dynamic market.

Commercial Excellence through Innovation

Veeva's Vault CRM and Veeva OpenData play a pivotal role in supporting Bayer's commercial agility, innovation, and differentiation. By leveraging these solutions, Bayer's sales, medical, and marketing teams gain the necessary tools to introduce complex new medicines to global markets swiftly and precisely. Through the Veeva Commercial Summit, Europe, Bayer and Veeva will showcase how Vault CRM acts as a key enabler of future commercial success, setting new standards for engagement and relationship-building worldwide.

Foundation for Growth and Development

Veeva's commitment to product excellence and customer success aligns with Bayer's vision for sustainable growth and development in the life sciences industry. As a Public Benefit Corporation, Veeva upholds a holistic approach to value creation, emphasizing the interests of customers, employees, shareholders, and the broader community. Through continuous innovation, Veeva and Bayer are laying a robust foundation for ongoing collaboration and advancement in customer engagement and operational excellence.

Stay Ahead in Today’s Competitive Market!
Unlock your company’s full potential with a Virtual Delivery Center (VDC). Gain specialized expertise, drive seamless operations, and scale effortlessly for long-term success.

Book A Meeting To Setup A VDC

Welcome to Knowledge Base!

KB at your finger tips

Products-Veeva CRM