Effortless CRM Integration with WhatsApp Business API: The Success Story of a Rapidly Growing Startup

Tiledesk

Effortless CRM Integration with WhatsApp Business API: The Success Story of a Rapidly Growing Startup

The Client's Needs: WhatsApp Business API CRM Integration

Steen opslaan, a global real estate crowdfunding platform based in London, raised over $4 million in funding over the past 6 years. They sought a business messaging solution to communicate with their international clients via WhatsApp and their website. Their specific requirements included integrating WhatsApp via their Business account on Twilio, live chat integration on their website, standard responses for quick replies, and a mobile app for their sales team's on-the-go accessibility.

The Technical Solution: A Low-Code Integration Platform

Bricksave's CTO, David Balmbra, evaluated various messaging platforms in the market and found Tiledesk, an open-source solution from South Italy that met their needs. Tiledesk allows users to build context-relevant apps directly on the platform with ease. The integration involved setting up a website live chat, sending WhatsApp messages to new website sign-ups through the Twilio API, and updating CRM records through Tiledesk and webhook notifications.

Client Testimonials and Benefits

Andy Golding, CMO of Bricksave, highlighted the significant advantages Tiledesk brought to their customer contact strategy. The platform provided a new touchpoint with high response rates, streamlined administrative tasks, and allowed the sales team to focus on revenue generation. Tiledesk's CTO, Andrea Leo, emphasized the platform's commitment to delivering useful, efficient, and data-responsible app integrations for customers.

Building Custom Apps with Tiledesk

Learn how to create a Tiledesk app, similar to Bricksave's CRM integration, through a comprehensive guide on building custom apps. Tiledesk offers seamless integration with WhatsApp Business API at no additional cost, making it a versatile and user-friendly solution for businesses looking to enhance their customer service capabilities.

Additional Resources and Guides

Explore Tiledesk's extensive resources, including tutorials on connecting WhatsApp Business API, configuring a WhatsApp Business account, integrating additional features with WhatsApp Business, and more. Stay updated with the latest product updates, company news, and customer success stories on Tiledesk's platform.

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