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Revolutionize Your Marketing Strategy with Terminus Data Studio

Terminus: A Solution to the Decline of Third-Party Data

In today's marketing landscape, the reliance on third-party data is fading. Identifying and targeting in-market buyers has become increasingly challenging, with decision makers becoming harder to reach. Terminus recognizes this shift and provides a solution by enabling businesses to create a robust first-party data asset that is independent of cookies. This approach ensures that you can connect with your ideal customers more effectively.

Empower Your Strategy with Terminus Intent Navigator

Terminus Intent Navigator is a powerful tool that merges top-tier first and third-party intent data, including keyword intent, to enhance your marketing strategy with real-time insights. By monitoring trends, topics, and surges by location in a user-friendly interface, you can make informed decisions and optimize your outreach efforts. It provides the data you need to drive sustainable revenue growth and stay ahead of the competition.

Terminus Data Studio: Elevating Your Targeting Abilities

The Terminus Data Studio is designed to propel your marketing initiatives by leveraging reliable data sources and seamless data orchestration. This platform enables you to take your targeting strategies to the next level, ensuring that your efforts are impactful and yield significant results. By crafting target segments, creating personalized customer journeys, and prioritizing accounts with AI, you can optimize your marketing performance and enhance customer engagement.

The Power of ABM Rooted in First-Party Data

Terminus emphasizes the importance of quality over quantity when it comes to data. By utilizing the Terminus Customer Data Platform (CDP) and rich first-party data, businesses can engage buyers with highly relevant messages and content throughout the customer journey. With the ability to create stage-based campaigns that keep opportunities engaged and drive sales velocity, Terminus helps organizations build a foundation of data with enduring value.

Beyond Intent Data: Driving Comprehensive Growth

While intent data is valuable, it is only one piece of the puzzle in reaching decision makers successfully. Terminus goes above and beyond by providing multi-channel engagement data, behavioral data, predictive data, and more. By leveraging a holistic approach to data-driven marketing, businesses can not only drive pipeline growth but also foster sustainable organizational growth and success.


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Terminus Ad Experiences: Transforming B2B Advertising Solutions with Personalized, Scalable Campaigns

Enhancing ABM with Terminus

Terminus stands out in the realm of Account-Based Marketing (ABM) platforms by providing marketers with unparalleled returns on their advertising investments. With Terminus, businesses can achieve remarkable outcomes, including a 60% reduction in CPMs, an 85% decrease in ad fraud, expanded targeting options, and an enhanced return on ad spend (ROAS). These significant advantages position Terminus as a leader in delivering value and maximizing the impact of advertising strategies.

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Empowering Your GTM Success with Terminus - A Comprehensive Overview

Terminus: Unifying Go-To-Market Success

Terminus stands as a pioneering platform in the realm of account-based marketing, aiming to streamline and optimize your go-to-market strategies. The core mission of Terminus is to equip GTM teams with integrated data and tools, enabling them to make informed decisions that drive revenue growth. Renowned customers like Dow Jones, Gainsight, and BazaarVoice have leveraged Terminus to construct a robust revenue growth engine, leveraging first-party data, top-notch advertising, and a versatile multi-channel engagement platform. Terminus has solidified its position as a G2 leader in ABM for an impressive 20 consecutive quarters.

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Transform Your Sales Pipeline with Terminus Prospect Engine

Empower Your Sales and Marketing Teams

In the fast-paced world of sales and marketing, stress about building a pipeline is a common challenge. However, stress alone isn't a strategy. Terminus offers a solution to this challenge with its Prospect Engine. This powerful tool enables you to fill your pipeline with the right prospects, ensuring that you are targeting accounts that match your Ideal Customer Profile (ICP) and show in-market signals. By prioritizing and activating best-fit accounts in your CRM, as well as discovering new potential accounts, you can accelerate your pipeline growth.

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Enhancing Customer Engagement with Terminus Web Experiences

Personalization Drives Engagement

Terminus offers a solution that allows businesses to turn every page on their website into a personalized landing page. By leveraging Web Experiences, users can create impactful buyer experiences through coordinated, personalized, and scalable multi-channel campaigns. This feature enables users to bring their campaigns to life by utilizing targeted pop-ups, overlays, and embedded personalization. With Terminus, businesses can build better buyer journeys by surfacing the right message to the right person as soon as they land on the website. Users can natively personalize any section of the website to guide visitors through the buying journey and target audiences based on account name, industry, on-site behaviors like exit intent, and more.

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Empowering Your Brand Awareness with Terminus

Drive Brand Awareness and Engagement

In today's competitive business landscape, brand awareness is crucial for success. Your prospects can't purchase from you if they are not aware of your existence. Terminus offers a solution to this problem by helping you open the right doors and create brand awareness effectively. By leveraging intent and web-engagement data, Terminus allows you to insert your brand into the online interactions of your target audience, ensuring that your message resonates with them. This targeted approach increases the chances of putting your brand in front of the right people at the right time, leading to enhanced brand recognition and engagement.

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