Mirakl Catalog Manager: Optimizing Product Data for Enhanced Customer Experience

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Mirakl Catalog Manager: Optimizing Product Data for Enhanced Customer Experience

Streamlining Supplier Catalog Onboarding

Product information is a critical feature for eCommerce sites, directly impacting the customer experience. The Mirakl Catalog Platform assists retailers and B2B businesses in reducing the manual effort required to integrate and maintain new supplier catalogs online. By streamlining this process, businesses can enhance their product offerings efficiently and effectively.

Digitizing and Enriching Product Catalogs

With the Mirakl Catalog Platform, businesses can quickly expand their digital assortment without compromising data quality or the customer experience. This digital transformation allows for increased business efficiency by saving time managing large volumes of products and data sets. Additionally, it helps businesses improve data quality, thereby increasing trust and buyer confidence through more comprehensive product data.

Optimizing the Buying Experience

By aggregating multiple suppliers' catalogs and harmonizing product data, the Mirakl Catalog Platform ensures businesses have a single global SKU with detailed product sheets. This optimization process includes deduplication and aggregation to eliminate duplicate products without losing essential attributes and product details, providing customers with a seamless and accurate shopping experience.

Supporting Diverse Supplier Needs

The Mirakl Catalog Platform offers flexible catalog integration methods to meet the needs of sellers at any level of sophistication. These integration methods include .csv/.xls spreadsheets, .xml, FTP, API, or pre-built integrations, ensuring a frictionless catalog integration process. Additionally, the platform supports advanced moderation workflows, allowing operators to review product snapshots and choose to accept, flag for validation, or reject with specific feedback to the seller.

Innovative AI-Powered Solutions

Mirakl's Catalog Platform leverages the most innovative AI technology to enhance catalog integration speed and accuracy. The proprietary AI detects syntax similarities and defining characteristics from product descriptions, automatically mapping seller categories and subcategories to the business format. The platform's progressive learning capabilities fine-tune recommendations as the assortment grows, ensuring continuous enhancement of product data quality.

Automation for Efficiency and Scale

Mirakl Catalog Platform enables businesses to leverage automation and business rules to efficiently ingest massive amounts of product data. Real-time feedback mechanisms ensure all required categories, values, and attributes are captured accurately and efficiently. With this platform, businesses can easily manage millions of product data sheets, reducing the time spent on catalog management and scaling their operations effectively.

Empowering Growth with AI-Powered Mapping

By providing suppliers with enhanced self-service capabilities and streamlining data governance rules, Mirakl Catalog Platform empowers B2B and B2C organizations to launch and grow their enterprise marketplace at scale. The platform's AI-powered data mapping enables faster onboarding of catalogs, facilitating quicker sales cycles for sellers and accelerated business growth.

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Empowering B2B and B2C Organizations with Mirakl's Enterprise Marketplace Solutions

Introduction to Mirakl

Mirakl is a leading innovator in Retail Media and AI for eCommerce, offering a range of solutions for Retailers, B2B organizations, Sellers, and Brands. With a strong focus on empowering businesses to launch and grow enterprise marketplaces at scale, Mirakl provides a comprehensive platform that enables seamless transactions and efficient operations.

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