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CDK Global Trust Center: Securing Dealership Operations and Data

Building Trust Through Action

CDK Global's Trust Center is dedicated to providing advanced protection and solutions for dealerships to build and grow their businesses. By partnering with CDK, dealerships can access a platform that prioritizes security to address today's challenges and anticipate future innovations. This collaborative approach ensures that dealerships can operate with confidence and focus on serving their customers while CDK handles the technology and security aspects.

Comprehensive Data Protection

CDK Global offers comprehensive data protection measures to safeguard sensitive dealership information. With secure and controlled access protocols in place, dealerships can trust that their data is protected against cyber threats. The platform's connected and scalable nature allows for seamless integration with existing systems while maintaining the highest levels of security.

Unwavering Commitment to Dealerships

CDK Global demonstrates an unwavering commitment to dealerships by providing 24/7 IT operations support. With proactive monitoring and threat mitigation, CDK ensures that dealerships are shielded from potential cyber threats at all times. This continuous support and vigilance enable dealerships to focus on their core business operations without the constant worry of cybersecurity incidents.

Cutting-Edge Protection

The Trust Center at CDK Global employs cutting-edge protection measures, such as firewall reviews to enhance security practices within the platform. By incorporating security-first design principles, CDK leverages cloud-native capabilities like network controls, containerization, and dynamic scaling to fortify the platform against evolving cyber threats. This proactive approach ensures that dealerships benefit from state-of-the-art security solutions.

Automated and Scalable Solutions

CDK Global's platform offers automated and scalable solutions that can be tailored to fit the specific needs and goals of each dealership. Whether a small independent dealer or a large OEM, CDK ensures that its security solutions can adapt and grow alongside the business. This scalability enables dealerships to leverage the platform's capabilities without being constrained by their size or operational complexity.

Partnership with Industry Experts

CDK Global collaborates with industry experts to continuously enhance its security posture and practices. By engaging with leading professionals in the field, CDK ensures that its platform aligns with the best-in-class security standards. This strategic partnership approach enables CDK to stay ahead of emerging threats and provide dealerships with the highest level of protection against cyber risks.

Compliance with Industry Standards

CDK Global adheres to industry standards like SOC 1 and SOC 2 attestations, which validate the platform's commitment to data security and operational integrity. By partnering with Ernst & Young for independent audits, CDK demonstrates its transparency and adherence to stringent security criteria. Additionally, leveraging the NIST Cybersecurity Framework further solidifies CDK's dedication to maintaining the security and resilience of dealership data.

Security Awareness Training and Support

In addition to robust security measures, CDK Global offers security awareness training to dealership employees. By educating staff on identifying and preventing phishing attacks, CDK ensures that dealerships have a proactive defense against cyber threats. This layered security approach, combined with ongoing support, creates a culture of security awareness within dealerships, safeguarding their operations and data.

Overall Impact and Assurance

The CDK Global Trust Center serves as a beacon of trust and security for the automotive industry, providing dealerships with the assurance that their operations and data are protected by industry-leading security measures. By prioritizing data protection, continuous innovation, and collaborative partnerships, CDK empowers dealerships to navigate the digital landscape with confidence and focus on delivering exceptional customer experiences.


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Enhancing Customer Experience in the Automotive Industry with CDK Global

Improving Inventory Management and Purchase Process

In November, CDK Global's solutions in the automotive sector showed a significant improvement in customer experience. The availability of robust inventories and the ability for customers to easily find the car they desired led to a notable increase in the CDK Ease of Purchase score. This score rose to 91% from 87% in October, approaching the high of 93% seen in August. The enhanced inventory management and streamlined purchase process resulted in three out of five car buyers finding the car they wanted in stock, a substantial increase from the previous month.

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Navigating Inventory Challenges: CDK Global Insights on Car Buying Experience in October

Inventory Impact on Ease of Purchase

In October, CDK Global observed a notable decrease in the Ease of Purchase score, with only 87% of car buyers finding the process easy. This decline from the previous months suggests that disruptions in inventory, such as stop sales, model year turnovers, and natural disasters, have affected the car buying experience. Despite the drop, the current score is still higher than the same period last year, indicating ongoing challenges for franchised car dealers.

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Revolutionizing Automotive Dealerships with CDK Global's Dealership Xperience Platform

CDK Global's Ongoing Innovation with Key Partners

CDK Global has recently extended its service agreement with Holman, one of the largest privately-owned dealership groups in the U.S. This partnership highlights CDK's commitment to ongoing innovation of the Dealership Xperience Platform. By collaborating with key partners like Holman, CDK continues to revolutionize the automotive retail industry, offering cutting-edge solutions and services to enhance the dealership experience for customers and employees alike.

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Transforming Auto Dealerships with CDK Global Solutions

Enhancing Customer Experience

In today's digital age, consumers expect a seamless and efficient car buying experience. CDK Global offers a comprehensive digital retailing platform that simplifies the process for customers, whether they choose to shop online or in the showroom. By allowing customers to lead their buying journey and reducing wait times, dealerships can enhance customer satisfaction and drive sales. Additionally, CDK Global's Customer Relationship Management (CRM) solution enables dealers to connect with leads effectively and strengthen existing relationships, leading to real growth opportunities.

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The Significance of Designing License Plate Frames for Car Dealerships

Designing a Impactful License Plate Frame

License plate frames play a crucial role in promoting car dealerships, but it's essential to design them strategically to make a lasting impact. When crafting these frames, less is more. Focus on clearly identifying the dealership that sold the car without cluttering the frame with excessive information. A veteran branding expert suggests that the dealership name and a short slogan are sufficient to convey a consistent branding message. By keeping the design simple and focused, you can ensure that drivers remember your dealership's name, which can lead to increased brand recognition and customer retention.

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