Enhance Your Campaign Tracking with Bitly UTMs

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Enhance Your Campaign Tracking with Bitly UTMs

Track Your Campaigns Effectively

Bitly's UTM builder is a powerful tool that allows you to create better and more trackable campaigns. By adding UTMs to your short links and QR Codes, you can track every aspect of your campaign with precision. These UTMs enable you to keep tabs on all your connections, ensuring that you have detailed insights into the performance of your links and QR Codes. With UTM parameters for source, medium, campaign, and more, you can attribute success accurately and optimize your marketing efforts.

Customize and Optimize Your Tracking

With Bitly, you can customize your URL parameters to gather even deeper data from your campaigns. Whether you want to track influencers, audiences, customer IDs, or any other metric, Bitly's UTM builder allows you to tailor your tracking to your specific needs. By customizing the domain and back half of your links, you can ensure that customers recognize your brand while also receiving accurate data. This level of customization is essential for refining your marketing strategies and maximizing your ROI.

Efficient and User-Friendly Interface

Bitly's UTM builder is designed to be intuitive and user-friendly, making the process of creating and managing UTMs seamless. You can easily save parameters for clean and organized reporting, eliminating the need to remember case-sensitive values. Adding new parameter values as you build your short links is quick and effortless, streamlining your workflow. Additionally, if you have a large number of links to track, Bitly allows you to bulk upload up to 100,000 links with UTMs using a single CSV file, saving you time and effort.

The Bitly Connections Platform

In addition to UTM tracking, Bitly offers a comprehensive Connections Platform that includes a URL shortener, QR Code generator, and landing pages. This platform is designed to help you engage your audience effectively and connect them to the right information. By using the Bitly Connections Platform, you can build, edit, and track all your campaigns in one centralized location, streamlining your marketing efforts and enhancing your overall results.

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Bitly, as a leading platform, strives to foster connections and enables individuals, brands, and businesses to interact with their audiences at scale. Central to this mission is upholding the right to free expression while ensuring the trust and safety of our platform and community. Bitly prohibits the distribution of harmful, false, or misleading content or any attempts to manipulate the services for such purposes. Violations of this policy, as outlined in our Terms of Service, can lead to restrictions on platform usage, content removal, or account suspension. Such misconduct not only violates our policies but may also entail legal consequences, including civil and criminal penalties.

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