Senior Merchant

Lead assortment planning and category strategy across Poppy & Peonies' product portfolio. Analyze product performance data to identify growth opportunities. Partner with Design and Creative teams to align concepts with brand and commercial goals. Bring a trend-forward perspective by monitoring handbag and accessories markets and competitors. Identify emerging trends and customer needs informing new product opportunities. Develop pricing and product positioning to support brand perception and margins. 6+ years experience in merchandising, buying, or product strategy in handbags. Direct experience in handbag/accessories buying/merchandising with strong category understanding. Highly trend-aware in handbags/accessories; aware of emerging trends and competition. Understand how product, pricing, and positioning influence customer demand. Highly collaborative; cross-functional with marketing, product, and operations. Thrive in fast-growing consumer brands where product strategy drives success.