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Product Marketer

New

Skills

Ai/ml Analytics B2b B2c Lifecycle marketing Product marketing SaaS Sales enablement

Job Description

Job Overview

Lead the marketing efforts for key product areas at Goodnotes, focusing on core client apps and platform technologies.

Responsibilities

Craft compelling messaging and positioning products effectively
Collaborate across marketing, product, and design to drive lifecycle marketing and product-led growth strategies
Equip sales teams with sales enablement material to communicate the value of products
Establish and deliver measurable impact as a key member in the revamped product marketing function

Requirements & Qualifications

3+ years of product marketing experience with demonstrated results
Strong track record in product positioning, messaging development, and launch planning and execution
Experience collaborating effectively with product managers and technical stakeholders
Ability to navigate ambiguity and solve problems cross-functionally
Working knowledge of leveraging marketing and product analytics for optimization
Bonus: Experience with marketing AI/ML capabilities and B2B/B2C SaaS

Job Type: Remote

Salary: Not Disclosed

Experience: Entry

Duration: 12 Months

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